by Stephen Koranda | Aug 17, 2017 | Blog, Email Marketing, Marketing, Small Business, Tourism
Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new...
by Stephen Koranda | Aug 16, 2017 | Blog, Marketing, Small Business, Social Media, Tourism
You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. Starting to get proficient at Facebook. Even used a #hashtag in a tweet. Great! Have you developed a strategy? How to Brilliantly Craft Your Next Social Media Campaign With...
by Stephen Koranda | Aug 15, 2017 | Blog, Customer Service, Marketing, Small Business, Tourism
Customer service is at an all-time low and customer satisfaction in dealing with a product or service issue is just as low, about 40 percent. Two of three consumers are likely to experience rage during an interaction with a customer service rep. In addition, 63...
by Stephen Koranda | Aug 10, 2017 | Blog, Marketing, Small Business, Social Media, Tourism
With 500 million users, LinkedIn shows it is going stronger than ever with a firm grip on the business professional social network market. LinkedIn can mean growth for your business. The network is responsible for more than 80% of a businesses’ social media leads. All...
by Stephen Koranda | Aug 9, 2017 | Blog, Email Marketing, Marketing, Small Business, Tourism
Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new...
by Stephen Koranda | Aug 9, 2017 | Blog, Marketing, Small Business, Social Media, Tourism
You’re not completely naive. You know about social media. It’s probably how you found this blog post. But REALLY, What Is Social Media and How Did It Grow So Quickly? James Carson with a well written essay. Now that we know the history of social media,...
