Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Still not convinced? Look at these 37 Email Marketing Stats Will Make Your Rethink Your Strategy

So now, let’s get your email rocking!

3 Steps to Building a Successful Email Marketing Campaign

The three stages you will have to go through to catch a prospects attention via their email.

Deborah Lippmann’s Six Tips for Polishing Your Email Strategy

The cofounder and managing partner of the luxury nail lacquer brand shares his best practices for sending successful emails this holiday season and beyond.

4 Frighteningly Good Halloween Email Trends

Ready to create a spooktacular Halloween email campaign? Here are four of our favorite Halloween email trends to get you in the holiday spirit.

5 Tips to Keep Your Marketing Emails Out of the Trash

How can you make your company’s marketing emails stand out in a sea of correspondence?

Finally, we always learn from our mistakes. In this case, other’s email mistakes: 7 Classic Email Marketing Mistakes – And How to Avoid Them

And while we’re speaking email, do you get our bi-monthly email of marketing tips, ideas and best practices? Sign up HERE.