Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week:
Before you jump in and start with “email blasts,” know the 15 Biggest Email Marketing Turnoffs for New Customers
Nobody likes their inbox spammed with too many messages that provide no value, so here are some of the biggest email marketing turnoffs any business should keep in mind when approaching new customers.
7 Tips for Building an Engaged Email List [Infographic]
A list of seven essential email marketing lessons to help optimize and improve your performance.
How To Improve Your Email Deliverability
A well-delivered email does not just land in the correct recipient’s inbox – in fact, there are many factors at play that determine where your email goes.
6 Email Metrics You Have to Track
If you track nothing else, be sure to track these numbers to find out how effective your email campaigns are.
Strategically Pair Email Marketing and Instagram For Business Success
If you strategically pair email marketing and Instagram, you will find you enjoy greater business success and rewards.
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