You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. Starting to get proficient at Facebook. Even used a #hashtag in a tweet. Great! What more should you know about social media?

Social Media Pin


First, get your mind blown by the Conversation Prism 5.0! This infogram shows social is far beyond Facebook, Twitter, Instagram, LinkedIn, Snapchat, Pinterest and YouTube!

Alright, to strategy…

Know that social media is not about traffic or revenue! Why I Think Social Media Is For Branding and Engagement, Not Traffic or Revenue

A wonderful (albeit long) read with strategies about how social media is for branding and engagement.

As you plan your posts, Don’t Ignore These 10 Things or these 9 Quick Tips for Social Media

How to Transform Twitter into your Company’s Social Media Darling is a great read for those looking specifically towards Twitter.

And 5 Ways the Smartest Businesses Use Instagram Marketing, for those looking specifically towards Instagram.

For more social media tips, tools and best practices, follow Back To You Marketing on LinkedIn, Facebook or Twitter.

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