Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week:
How to ride an already existing viral wave. Don’t just create content and hope it goes viral. Use content that has proven to be viral and then post it to your website and social media accounts to gain web traffic and followers.
Ideas for social media content you can post when your company is in a news lull.
Do you sell products or services on Facebook? Wondering how to test your targeting and messaging? In this article, you’ll learn how to use Facebook ads to find the perfect audience, test your messaging, and confirm whether your audience is ready to buy.
Resourceful hashtag tracking requires organization, consistency, and a few free tools.
Finally, should you delete your social media accounts altogether? Mike Elgan makes a very powerful argument – The New Social Media Imperative: Distance Yourself
A social network’s reputation can sour in an instant. Here’s how to save your own reputation.
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