Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week:

Social Media Pin3 New Social Media Marketing Challenges to Overcome in 2019

Three challenges that are likely to affect most marketers, along with the tips to overcome them in 2019.

A fourth challenge might be keeping up with all the social media outlets. There’s more than Facebook, Twitter and Instagram. 21 in fact or at least the 21 Top Social Media Sites to Consider for Your Brand

Some will be familiar to you, others might sound foreign to you. It might be worth reading more about the social media sites that might be great for your brand but that you have not explored.

The one social media channel that will help you reach Generation Z? YouTube

The latest survey from Visual Objects has revealed YouTube is the most popular social media platform among Generation Z. This is the coveted 18-24-year-old demographic brands want to connect with early because it can potentially translate to life-long loyalty.

4 Ways to Use Social Analytics to Maximize Your Efforts

Four ways in which you can use social analytics to maximize your brand’s impact online, and make the most of your time and effort.

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