Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week:

Social Media PinWhat’s The Future of Social Media? Key Takeaways from SMMW18

SMMW18 is the largest annual gathering of social media and digital marketing professionals in the world. With over 4000 attendees and hundreds of sessions, a few decisive themes emerged.

8 Old School Marketing Tactics That Work for Social Media

Throw it back to a time before #ThrowbackThursday existed for some good old-fashioned marketing advice from the old-school pros.

The Social Post Checklist: 9 Examples of Engaging Social Media Posts

Here are guidelines for rolling up your sleeves and upgrading your social content with better writing, images and mentions.

5 Ways Marketers Can Improve Engagement in Social Media

There are two major factors that will determine whether your content is engaging: First having an active community of followers; Second, addressing real pain points. If one of these two is missing, you’ll have a hard time sustaining engagement across your profiles.

Specifically to Facebook, A Small Business Guide to Facebook Insights [Infographic]

The team from The Business Backer have put together an infographic, which highlights all the key Insights elements, what they mean, and how they can inform your approach.

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