You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. Starting to get proficient at Facebook. Even used a #hashtag in a tweet. Great! Let’s improve your social media marketing.

Social Media PinWe start with some tips we shared a few weeks ago. “Liberal” Ideas to Improve Your Social Media

After preparing notes to train the staff that will takeover the accounts, we thought, “why just share them with the staff?” Six tips in the blog post above.

Consider the “three E’s” of WOMM – engage, equip and empower. These work best if you understand your consumers, what attracts them to you, and what it is they need from you.

Facebook for Local Business: Creative Ways to Grow

Is your local business on Facebook? Wondering how to market your business more effectively? To explore how to use Facebook in creative ways, Social Media Examiner interviews Anissa Holmes.

Instagram Hashtag Guide for Business

One of the biggest tips for finding success on Instagram is knowing how to use hashtags well. Hashtags are words or phrases with the pound sign (#) in front of them that help categorize and organize your posts, as well as drawing attention to them. And for your Instagram marketing, they are a must.

We always learn from mistakes right? Before you make them, simply read Mistakes That Can Destroy Your Social Media Marketing

One wrong move can cost your entire plan. So, it is important to plan your each moves carefully before posting or sharing anything on these social media platforms. Let’s discuss some of the common mistakes that can impact your social media campaign.

Finally, how much time do we really spend on social media? Constant Contact with an infographic showing how much time social media takes of our lifetime.


For more social media tips, tools and best practices, follow Back To You Marketing on LinkedIn, Facebook or Twitter. Do you get our bi-monthly email of marketing tips, ideas and best practices? Sign up HERE.