Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week:

Social Media PinWhy Social Media Isn’t Working for Your Business, and 6 Things You Can Do About It

If you can work on the six things in the article above, you can rest assured of an increase in the effectiveness of your social media efforts.

Three Social Media Best Practices For Business Development

Best practices businesses should apply to get the most out of their social media marketing strategies.

5 Ways (Not) to Lose Followers on Social Media

The above article has what you shouldn’t do if you want to keep your hard-earned followers.

Facebook Launches New Dashboard to Better Track Facebook Ad Performance

Facebook has launched its new Attribution dashboard, which will enable advertisers to get more in-depth insight into how each element of their Facebook presence is performing.

How to Succeed in Social Media Without Posting Any Content

Are you struggling to build professional relationships on social media? Want to develop a network that generates business but don’t want to make content? In the article above, you’ll discover how to use social media to increase your exposure with prospects and peers without publishing any content.

For more social media tips, tools and best practices, follow Back To You Marketing on LinkedInFacebook or Twitter.

Do you get our bi-monthly email of marketing tips, ideas and best practices? Sign up HERE.