You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. Starting to get proficient at Facebook. Even used a #hashtag in a tweet. Whoa! Wait. You haven’t started? Need to know where to start?

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Social Media Marketing for Small Business Owners: How to Start From Ground Zero and Do the Minimum

This post gives you a clear idea of how to start with social media marketing before you can afford creative campaigns and resources to throw in this area.

As you begin, consider what brands have done wrong and what they’ve done right.

Hard-Learned Lessons Of Social Media Marketing

Five social media missteps brands have taken over the past decade–and seven lessons we’ve learned from them.

Also learn How One Small Bank Engages Its Community

Forbes’ Joanna Belbey shares her interview with spoke with Jill Castilla, the president and CEO of Citizens Bank of Edmond in Oklahoma.

We know you’ll want to see an ROI, so here’s 6 Questions to Ask Yourself When Setting Social Media Marketing Goals also How to Establish the Best Social Media KPIs for Your Content Marketing Goals

Part of your strategy should be planning ahead. Not too late to review these 5 Awesome Black Friday Cyber Monday Social Media Campaigns You Can Steal

The author breaks down five BFCM social media campaign ideas you can steal and implement yourself to generate some actual money this holiday season.

If you REALLY want to look ahead, 5 Social Media Trends That Will Have Maximum Impact in 2018

Five crucial social media trends that will have the maximum impact on your social media strategy in 2018 and ahead.

For more social media tips, tools and best practices, follow Back To You Marketing on LinkedInFacebook or Twitter.

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