Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices.
Destination marketing is meeting destination management in Kansas City. Visit KC established a new venture called Spark, a for-profit entity designed to help event professionals find “the region’s best venues, best experiences, and best value.”
And down the road in the Show Me state, a DMO is birthed.
The Rolla Regional Economic Commission and the City of St. James have put together a new leadership initiative to expand the county’s opportunities through the vehicle of tourism.
The Charlottesville Albemarle CVB is now accepting applications for a new tourism marketing sponsorship grant. The program helps fund marketing for festivals, cultural events, the arts and tourism initiatives in and around Charlottesville.
St. Maarten Hospitality and Trade Association (SHTA) and St. Maarten Tourism Bureau have agreed to launch a 2017 version of the successful online campaign carried out with Expedia.com last year.
With the partnership, the location manager was able to find three different locations to shoot a movie, starring Robert Redford, over the course of two days.