Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices.

China Tourism VR

We start with technology innovations…

Destinations Bet on VR Marketing to Lure Tech-Savvy Chinese Consumers

In an increasingly competitive marketplace, destinations around the world are increasingly looking at VR technologies to attract Chinese travelers.

Visit Anaheim Unveils First Virtual Reality Destination Video

The VR video showcases authentic Anaheim experiences for the meetings and events industry.

Canadian DMO Brings Silicon Valley Approach to Tourism Marketing

RTO4 — has become known as the “petri dish” because of its innovative, analytical and nontraditional approach to growing tourism and economic development.

We believe destination marketing can also include destination management. Sometimes the best professionals to manage an attraction are the DMO staff: Hannibal (MO) CVB to Again Operate Molly Brown House

Three community initiatives to feature this week:

Community Partners for Tourism – Miami CVB Launches ‘Miami Matters’

Passport Program, Tourism Week to Kick Off Visitor Season

‘Keep It Home’ Campaign Asks Local Businesses to Hold Events in Wake County

Finally, an event a DMO is presenting to attract visitors: Clean Comedy Show to Benefit Annual Mount Vernon Festivals

And, in case you missed it, Skift out with their report: The State of Destination Marketing 2017. It highlights our findings and perspectives from months of interviews and data collection efforts from tourism bureau executives, marketing experts, and technologists.

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