Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”

 

Destination marketing campaigns…

Visit Belfast Launches New Marketing Campaign

Focused on Britain and international markets, the digital-led campaign is the largest dedicated business tourism marketing initiative ever undertaken by the city.

Treasure Coast Counties Team Up for New Marketing Campaign

Martin, St. Lucie and Indian River counties have joined forces to launch a new Treasure Coast brand with the help of Visit Florida.

Gaining insight into how DMOs are using specific marketing tools, Here’s how Hilton Head Island attracts visitors through Instagram Stories

Want to know where other DMOs are spending marketing dollars? Marketing-Interactive with this report: Travel Marketers to Pour More Ad Dollars into Digital: Where Are They Spending?

According to Sojern’s 2019 Report on Travel Advertising, two-thirds of travel marketers globally plan to increase their spend on digital advertising, with majority of them intending to spend more on social this year.

That secondary research is great. Even better? The primary research Asheville (NC) is collecting.

Part of that will be a survey given to residents across the county, asking people their opinions on things like downtown sidewalks and tourist attractions.

The Braxton County CVB (WV) Partners with Local Museum to Drive UFO tourism

The CVB  has installed throughout the community a series of colorful, 10-foot-tall “Monster Chairs”. The chairs provide popular photo opportunities for travelers.

Progress continues in Puerto Rico as the DMO launches new website and logo.

Discover Puerto Rico, the island’s global destination marketing organization launched a website that will serve as the platform for visitors looking to vacation.

 

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Top 15 Tourism Blog

Top 15 Tourism Marketing Blogs And Websites To Follow in 2018