Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices.

Keweenaw County Copper County CertifiedNew Tourism Tool Available to Keweenaw (MI) Businesses

Copper County Certified is a program to get people who work in the service industry all on the same page, so that the tourist is left with a good impression of the Keweenaw, and naturally would want to come back and explore even more on their next visit.

Charleston Debuting Shop Local Campaign

A campaign, backed by the Charleston CVB, and other small business owners, encourages people to shop locally as e-commerce’s influence continues to grow.

ATL Airport Rolls Out the ‘Welcome’ Wagon

ATL joined forces with the Atlanta Convention & Visitors Bureau and Georgia Tourism to launch Brand USA’s Market the Welcome program, welcoming travelers through the international arrival process.

VR Gains Foothold In Destination Marketing At Miami Art Week

The Las Vegas CVA will unveil a “groundbreaking destination marketing program” at Miami Art Week (Dec 7-9). Entitled “Vegas: Alter Your Reality,” the experience consists of five, two to three-minute long VR content pieces showcasing various aspects of Las Vegas.

Two interesting partnerships announced:

Seychelles Tourism Board Signs 2-year Marketing Agreement With British Airways

Washington, DC Expands Its Partnership With WeChat To Cater To The Chinese Tourist Market

It’s not a marketing program in that it won’t attract visitors, but what a wonderful community program! Fond du Lac CVB Helps Wisconsin Bundle Up This Winter

Finally, perhaps we should save this for #TBT! See How The Vistors Bureau Promoted Detroit in 1975 in this throwback video.

If you like articles like those above, follow Back To You on Facebook, Twitter or LinkedIn.

Have our marketing tips delivered to your inbox bi-monthly. Sign up HERE.

Share on Google+Share on LinkedInPin on PinterestShare on TumblrShare on RedditTweet about this on TwitterShare on Facebook