by Stephen Koranda | Jan 19, 2016 | Blog, Email Marketing, Marketing
Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new...
by Stephen Koranda | Jan 18, 2016 | Blog, Marketing, Social Media
Back To You Marketing is a marketing agency assisting small businesses with their marketing through social media. Admittedly we were taken aback when we read the first headline below. Read it and be prepared to have your entire though related to social media...
by Stephen Koranda | Jan 14, 2016 | Blog, Marketing, Tourism
Some tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are doing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices. Visitor’s bureau plans to install...
by Stephen Koranda | Jan 12, 2016 | Blog, Marketing
Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new...
by Stephen Koranda | Jan 12, 2016 | Blog, Marketing
This is the year you are going to improve your marketing. This is the year that every initiative is going to yield high ROIs. This is the year you are going to know which half of your marketing works! Well, to help you, we’ve assembled 42 marketing tips, blogs,...