by Stephen Koranda | Jul 28, 2016 | Blog, Marketing, Small Business, Social Media, Tourism
You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. Starting to get proficient at Facebook. Even used a #hashtag in a tweet. You’re getting proficient. Want to get better. Perhaps not so much learn...
by Stephen Koranda | Jul 26, 2016 | Blog, Marketing, Small Business, Social Media, Tourism
We get it. We’re small business owners too. There is a never ending list of tasks you face every day. You are always on the constant lookout for ways to save time. Social media is time consuming so when someone suggests linking your company’s accounts to save time, it...
by Stephen Koranda | Jul 26, 2016 | Blog, Marketing, Tourism
For years, CVBs have been developing and promoting “be a tourist in your own city” encouraging families to venture out and discover local attractions they haven’t visited or re-visit a destination they haven’t been too in years. Leave it to a...
by Stephen Koranda | Jul 25, 2016 | Blog, Email Marketing, Marketing, Small Business, Tourism
Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new...
by Stephen Koranda | Jul 21, 2016 | Blog, Marketing, Small Business, Social Media, Tourism
You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. Starting to get proficient at Facebook. Even used a #hashtag in a tweet. But now comes Snapchat. First we always coach, own one social media channel...