by Stephen Koranda | Sep 12, 2018 | Blog, Marketing, Small Business, Social Media, Tourism
Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Stop Boosting Facebook Posts – Do This Instead By simply boosting posts, you’re not leveraging the full power of Facebook’s...
by Stephen Koranda | Sep 11, 2018 | Customer Service
Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: 4 Simple Strategies That Will Help You Offer Excellent Customer Service The story about Amazon and the PlayStation will...
by Stephen Koranda | Sep 10, 2018 | Blog, Marketing, Tourism
Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15...
by Stephen Koranda | Sep 7, 2018 | Blog, Email Marketing, Marketing, Small Business
Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Common Email Marketing Mistakes and How to Avoid Them Many email marketing campaigns fail simply because they take the wrong approach. To...
by Stephen Koranda | Sep 6, 2018 | Blog, Customer Service, Small Business, Tourism
Customer service is at an all-time low and customer satisfaction in dealing with a product or service issue is just as low, about 40 percent. Two of three consumers are likely to experience rage during an interaction with a customer service rep. In addition, 63...
