by Stephen Koranda | Apr 30, 2019 | Customer Service
Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Customer Care in the Age of Entitlement What is the best way to support customers with extremely high service...
by Stephen Koranda | Apr 29, 2019 | Blog, Marketing, Tourism
Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15...
by Stephen Koranda | Apr 25, 2019 | Blog, Marketing, Social Media
“Should we be on Snapchat?” Every time we do a marketing seminar, especially one on social media, we get that question. We’ve learned the answer is always ‘depends.’ Who is your target market? If it’s Generation Z – or millennials – then you should strongly consider...
by Stephen Koranda | Apr 18, 2019 | Blog, Email Marketing, Marketing, Small Business
Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Why Email Marketing Beats Social Media Every Time Matt Harris, Co-founder and CEO of Dyspatch, talks about how email marketing edges out...
by Stephen Koranda | Apr 17, 2019 | Blog, Marketing, Small Business, Social Media, Tourism
Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Want to Build Your Brand on Social Media? Here Are Some Quick Tips. …being successful on social media requires humanizing your brand...
