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five marketing actions small businesses can take at the start of the year to position themselves for success

Five Marketing Actions Small Businesses Can Take at the Start of the Year to Position Themselves for Success

The start of a new year is the perfect time for small businesses to refresh their marketing strategies and set the stage for success. With a little planning and a few proactive steps, you can boost your brand visibility, connect with your target audience, and build momentum for the months ahead. From fine-tuning your online presence to creating a clear promotional plan, these five actionable marketing tips will help your small business hit the ground running and thrive in the year to come. 1. Audit and Optimize Your Online Presence Review your website, social media profiles, and Google Business listing.… 

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Five Quick Holiday Marketing Boosts for Small Businesses

Five Quick Holiday Marketing Boosts for Small Businesses

The holiday season is the perfect opportunity for small businesses to shine, but with so much competition, standing out can be a challenge. Fortunately, you don’t need a massive budget or months of planning to make an immediate impact. By focusing on a few key marketing strategies, you can attract customers, boost sales, and strengthen your brand! Here are five quick and effective holiday marketing #BTYTips you can implement today to elevate your business this holiday season. 1. Spruce Up Your Website The holidays are a busy time for online shopping! Ensure your website is mobile-friendly, loads quickly, and highlights… 

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man's hand on computer on desk with text Top Blog Posts of 2023

Top Marketing Reads of 2023

What were the top marketing reads of 2023? We countdown the top-10 read posts on the Back To You Marketing Blog.

Start A New Streak

Things happen and you get out of your routine. How not exercising one day and chatting with a daughter motivated me and can motivate you!

Ways to Grow Your Small Business

Ways To Grow Your Small Business

  • 4 min read

We’re all looking to grow our business. Here are a few ideas to connect to potential new customers and grow your business.

10 Ideas for Engaging Christmas Emails

  • 4 min read

With the ideas above, you can create an engaging, relationship-building, brand-building holiday email. An email people won’t be so quick to delete from their inbox!

How to Run a Thriving Business as a Solopreneur

  • 4 min read

Are you running a business on your own? Here’s how to utilize freelancers, external agencies, and local organizations to free your time (and energy) to build your business.

12 Steps To Social Media Success

  • 4 min read

There are 12 steps to social media success. Here they are in hopes of your small business finding success and seeing sales and revenues increase.