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Tourism Best Practices – Week of October 15

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” British Columbia DMO Courts Winter Tourists in Beijing British Columbia’s destination marketing organization, Destination BC, has launched a Chinese-language campaign called “New Winter 72 Options” (新冬72变), which highlights a range of winter activities around the province. Tourism Ireland to Use AI For Marketing Emails The new service will ‘learn’ which content works for… 

Tourism Best Practices – Week of September 24

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” How New Orleans Uses Data To Focus Their Marketing On The Most Valuable Customers New Orleans Tourism Marketing Corporation (NOTMC) utilizes location based visitation intelligence for consumer insights and to measure their online media’s effect on offline visitation behavior. Canmore’s Tourism Agency Hopes to Gain Strategic Direction From Community The revived DMO looks…