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Social Media – Best Reads Week of February 5

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: The Rise Of Social Media Stories – What You Need To Know If you’ve been on social media lately you’d have noticed the rise of Social Media Stories and the Story Format. But what does it mean for your business? The Beginner’s Guide to Facebook Advertising Simple basics and advice on how you can use Facebook to advertise your business, blog, websites, products or services. Practical tips on how to create your ads with step-by-step instructions and thorough… 

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Social Media – Best Reads Week of January 29

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Facebook of course announced a change in algorithm (again.) We offered thoughts on the changes, what it means and 10 directions to take. But wait… Why Top Social Media Experts Say Facebook’s News Feed Change Is No Big Deal Worried about Facebook’s overhaul of its News Feed? Don’t hit the panic button just yet. Contributor Mark Traphagen explains why so many social media experts are remaining calm. 2018 Social Media Trends Report: 10 Key Insights Into the Present and… 

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Social Media – Best Reads Week of January 22

  • 1 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Of course the biggest buzz is still Facebook’s change in algorithm (again.) We offered thoughts on the changes, what it means and 10 directions to take. Facebook News Feed Changes – What It Means and 10 Directions To Take Only two other reads this week, but good ones… Why It Is Time To Take A Systematic Approach To Social Media Marketing The author suggests it’s time to take a systematic approach when implementing your creative, distribution and campaign management.… 

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Facebook News Feed Changes – What It Means and 10 Directions To Take

  • 4 min read

So Facebook is changing – again. There were 15 significant changes last year so a change should not be a surprise. This one however IS significant to business pages! Facebook is changing the algorithm to prioritize “meaningful” person-to-person interactions among friends and family over posts from Facebook pages. That’s your page. Your Business page. These updates will result in fewer public posts from pages landing in users news feeds. Expect your organic reach of your Facebook page to drop (even more.) What prompted this? Social Media Examiner Founder Mike Stelzner speculated in Boss Magazine: “(Mark) Zuckerberg wants people to feel good about… 

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Social Media – Best Reads Week of January 15

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Of course the biggest news is Facebook’s change in algorithm (again.) Here’s three good reads on the change and what it means for brands. What the Big Facebook News Feed Changes Mean for Brands Facebook and Snapchat Updates: Taking the “Media” out of Social Media How Facebook’s Latest Changes Impact Influencers And The Future Of Social Media Marketing As for strategy, tips and trends… Last Minute Additions to Your 2018 Social Media Strategy A few last-minute additions for… 

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Social Media – Best Reads Week of January 8

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 7 Latest Social Media Trends for 2018 It’s just so important to stay on top of the latest social media trends – before they happen. Above  are the top 7 social media trends to watch out for in 2018 and beyond. Twitter Renaissance: Is It Time to Reconsider Twitter? In the Social Media Marketing Podcast,  Mark Schaefer explains why marketing to Twitter’s loyal and creative users is different from marketing on Facebook or YouTube. You’ll discover examples of successful Twitter marketing,… 

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Social Media – Best Reads Week of January 1

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: The Basic Social Media Mistakes Companies Still Make No matter what your social media strategy is, it’s always a good idea to go back and make sure you have the basics covered. Your company may discover that it needs a strategic do-over. 7 Ways to Stay Focused With Your Social Media Marketing in the New Year Do you find that you are spending too much time on social media, but not getting much accomplished? What you need is… 

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Social Media – Best Reads Week of December 18

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Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Six Surefire Ways To Increase Engagement On Your Social Media Posts Tactics to help you increase engagement on your social media posts, resulting in more reactions, comments, tagging and shares. 4 Tips to Revamp Retail Social Media Strategy for the Holiday Season and Beyond How can retailers be prepared on social media? The article above has four tips to improve social media strategy for the holiday season and beyond. How To Set Up a Timesaving Social Media Workflow… 

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Social Media – Best Reads Week of December 11

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: The 7 Best Social Media Channels for Business Marketing With so much variety currently on the market, it can prove challenging to select the right social media channels for your business needs. The article above reviews the top 7 best social media channels for business marketing. 6 Mistakes to Avoid When Building Your Social Media Campaign With so many options and tools available, it is easy to make mistakes that can hurt both your campaign and your brand. If… 

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