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The Perils of a Poor Web Presence

  • 4 min read

Climb into your time machine for a moment and set it for 1965. Ready? Push the big red button. Okay, you’re in 1965. Walk into the first small business you see and ask if they have a phone. Go into the next small business and ask the same question. Once you’re convinced that every small business has a telephone, get back in your time machine and set it for today. The point I want to make is that not having a small business website today would be the equivalent of not having a telephone any time after telephones became routinely… 

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The Future of Google + ?

  • 1 min read

I speak regularly on social media. Admittedly I rarely mention Google+. Inevitably someone will ask about the social media outlet. I frankly pass off Google+. Mainly because most attendees are trying to grasp Facebook and hashtags. Now there is a solid report on the future of Google+ and research behind the article: The Future of Google+, What New Research Reveals Read it and make up your own mind. By the way, I would welcome the opportunity to talk about my speaking on social media and/or email marketing. Feel free to call or email me.

Takeaways from the Oklahoma Conference on Tourism

  • 3 min read

Another VERY informative Conference on Tourism put on by the Oklahoma Travel Industry Association. I heard many co-conference attendees exclaim, “Information Overload!” Great appreciation to Debra Bailey and the Board for putting together such a great day of education. So what were the key takeaways? Mobile, Content and Customer Service. Let’s break them down… Mobile – The data shared by Santiago Jaramillo should not be surprising: There are more smart phones purchased each year than babies born. 60% of all web traffic comes from mobile devices. 2 of 3 consumers are less likely to engage further with a brand if they have a poor experience with… 

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