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Tourism Best Practices – Week of February 18

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   New destination marketing campaigns to start… New Marketing Campaign Featuring Lenny Kravitz Invites Travelers to Fly Away to The Bahamas First Concentrated Tourism Campaign in Utah County Aims to Attract Individual Travelers Explore Minnesota unveils new marketing campaign – ‘Find Your True North’ Elkins-Randolph County Tourism (WV), CVB Reveals New ‘Authentic By… 

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Customer Service – Best Reads Week of February 11

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Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: One of the best ways to improve customer service is to model the best in service. These 2 Hotels Have the Best Customer Service in America Are Invisible Ropes Ruining the Customer Service Experience Customer experience is almost always amplified for good or bad by invisible ropes—things that alter your customer’s perception of reality. The post above will help you identify invisible ropes that might annoy your customers and ruin their experience. Is Hospitality The Missing… 

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Tourism Best Practices – Week of February 11

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” We start with a SUPER ad during the Super Bowl… Emerald Coast Convention & Visitors Bureau (FL) Unveils Football Field Sized Aerial Advertisements at Super Bowl LIII Hampton Roads Sports Commission (VA) also looks to sports. Announces Water Country USA® Kids Triathlon Joplin CVB (MO) starts planning events around four major centennials Destination… 

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Customer Service – Best Reads Week of February 4

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Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: One of the best ways to improve customer service is to model the best in service. Good excuse to grab some lunch too. Chick-fil-A Has The Best Customer Service In America As for supermarkets, Newsweek Names the Best for Customer Service Also look at what your associates are doing. Practices may be turning customers off. Micah Solomon with 15 Customer Service Practices That Make Customers Uncomfortable (Stephen, you have to stop #4!) The Huge Customer Service… 

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Tourism Best Practices – Week of February 4

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   What’s one way to get people from out of state to visit your destination? Let them see what you have to offer. And forget video, pictures, or visitor guides! Shreveport takes the Mardi Gras parade on the road to Plano, Texas! Other events held to attract visitors? Geneva (OH) Hosts Winterfest Saratoga… 

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Tourism Best Practices – Week of January 28

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Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   Sometimes, you gotta go ‘old school’… Hays (KS) CVB produces postcards upon visitor demand Cleveland (OH) offers interactive kiosks for visitors Events draw visitors… Vallejo (CA) DMO hosts Restaurant Week Fargo-Moorhead (MN) CVB collaborates to put on Frostival In campaigns, love, love, LOVE the Monterey County (CA) educational campaign to encourage tourists… 

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Customer Service – Best Reads Week of January 21

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Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: With all the “2019 Trends” articles this time of year, perhaps prudent to remember Trendy Ideas Should Never Overtake Basic Customer Service, Experience Key word from the article above, “basic.” Your customer service can be overzealous. When Overzealous Customer Service Fails the Customer Perhaps it’s okay to be over the top with emails to customers like this pet company did. Dan Gingiss calls it the “best customer service email ever.” Oh, and the customer IS always right.… 

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Tourism Best Practices – Week of January 21

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Campaigns launched by destination marketing organizations include, Brand USA’s Storytelling Campaign Kashmir’s “aggressive marketing campaigns” Winchester-Frederick County CVB’s social media / T-shirt promotion In destination development, Vietnam looks to golf Springfield (OH) uses murals And we love that DMOs are include assisting partners in their practices. Workshops, grants, and research. Elizabeth City CVB… 

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Tourism Best Practices – Week of January 14

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Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Destination development is often only considered development of an attraction, way-finding signage, etc. Miami is expanding destination development to include workforce through the HEAT Program Hospitality Employees Advancement and Training. South Florida hotels get the qualified local cooks they desperately need, while residents of some of Miami’s poorest communities get good paying jobs… 

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