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Tourism Best Practices – Week of November 19

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Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   Visitor Centers in the news this week. Springfield (MA) opens a new VC. Hannibal (MO) starts construction on their TIC. And Denton (TX) offers Denton-centric gift service out of their welcome center. Many DMOs winning awards for their marketing. Finger Lakes Regional Tourism Council (NY) for Excellence in Overall Tourism Marketing Aberdeen… 

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Customer Service – Best Reads Week of November 12

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Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Is There A War On Good Customer Service? “Good customer service” should not appear anywhere on your brand or business materials. Ever. That’s because “good customer service” isn’t a feature or benefit that you can offer—it’s an expected component of doing business. Why Stellar Customer Service is Integral to Your Business’ Success The biggest mistake a business owner can make is focusing too much on profit margins and not enough on customer satisfaction, which should always be a company’s most… 

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Tourism Best Practices – Week of November 12

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   UnDiscover Australia Campaign Launched to Attract the Globetrotting Indian Tourists to the Continent New York, Puerto Rico Destination Marketing Organizations Sign Partnership Other campaigns and/or tourism packages include… Miami’s Holiday Welcome Weekend Visit Temecula Valley’s Stress-Free Thanksgiving Getaway Alpharetta’s Women’s Weekend DMOs rebranding include… Pasco County (FL) as sports tourism destination Clinton… 

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Customer Service – Best Reads Week of October 29

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Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Customer Service for Startups: Get it Right from the Beginning Even for seasoned companies, good reminder on proactive relationship management with early customers. In a Changing Industry, Customer Service is Key It is no longer enough to have a wide-ranging portfolio, meet quality standards, and have an expert team — the customer wants more. How Customer Service Solves Churn Problems While customer service is about doing small things right, the bigger picture always helps. Like… 

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Tourism Best Practices – Week of October 29

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Campaigns lead the best practices this week and remind us that tourism is immediate economic impact. Natural disaster to the area and need to recover? Look no further than to tourism. Tourism Marketing Campaign in Cape Town Turns to Surfers for Drought Recovery Manatee County’s (FL) Campaign To Counteract Loss of Visitors During… 

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Customer Service – Best Reads Week of October 15

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Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: The Subtle Differences Between Good and Bad Customer Service The differences between bad and neutral customer experiences and great ones are sometimes more subtle than you think. How to Keep Rocking on Customer Service Entrepreneurs share how their customers’ reviews helped them usher in pivotal changes in their businesses. Customer Service Isn’t Enough: 3 Reasons To Switch To Customer Success Companies are recognizing the importance of having resources dedicated to ensuring that customers achieve their… 

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Tourism Best Practices – Week of October 15

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” British Columbia DMO Courts Winter Tourists in Beijing British Columbia’s destination marketing organization, Destination BC, has launched a Chinese-language campaign called “New Winter 72 Options” (新冬72变), which highlights a range of winter activities around the province. Tourism Ireland to Use AI For Marketing Emails The new service will ‘learn’ which content works for… 

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Customer Service – Best Reads Week of October 8

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Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: The Little Things Count in Customer Service Everything chosen says something about management’s concern for its customers, whether for the fastest of fast-food chains or the most seriously expensive white tablecloth dining temples. (Written for the restaurant industry but applicable to any industry.) In the same vein… Three Ways Your Customer Service Affects The Value Of Your Brand Before you cut costs by cutting through the customer service budget, think about these three ways that the quality… 

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Tourism Best Practices – Week of October 8

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Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Marion County CVB to Hold Month-Long Scavenger Hunt With Painted Rocks The West Virginia destination marketing organization will soon begin a scavenger hunt hiding six large rocks dedicated to famous county landmarks for participants to find. Rockford Teams Up With Tollway to Give East State Street Gateway a Fresh Look All part of the… 

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