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Email Marketing – Best Reads Week of February 26

  • 1 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Why email marketing in the first place? Email The Top Channel In Event Marketing Survey and Email Marketing Supports Your Content Marketing And SEO Campaigns But Do Email Blasts Actually Work? (our accompanying article is “E-Newsletter” Boring! Re-name It!) Now to the tips to improve your blasts campaigns: 6 Keys to Email Marketing Success 4 Principles To Increase Your Email Campaign Response 7 Practical Building Blocks of a Strong Email Deliverability Strategy The 1-2-3 To Creating A Marketing Email That People… 

Email Marketing – Best Reads Week of February 19

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Why email marketing in the first place? Why Email Marketing is Real Secret Weapon to Grow Market Trend Why could email marketing potentially be the ace up on your sleeve? Five reasons… How To Get Started With Email Marketing There are many good reasons for your business to do email marketing. Once you decide to add this to your marketing mix, do these three things next. More on not using your using a personal email account — like Gmail, Outlook,… 

Email Marketing – Best Reads Week of February 12

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Why Your Business Should Use Email Marketing Email has several advantages over other types of online marketing. The article above looks at a few of them. A Simple Guide To Setting Up Your First Email Campaign If you’re new to email campaigns, the article gives you a simple tutorial on how to get the important things right, and from here you can improvise further as much as you wish. How to Increase Open Rates with These 7 Email… 

Email Marketing – Best Reads Week of February 5

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Is Email Marketing Dead? 5 Things To Know About Email Marketing! Email marketing is far from dead. As a matter of fact, it’s alive and well and doing fine and there’s five parts that you really need to think about. 5 Email Marketing Tips To Stand Out In The Inbox The above article has some things to consider to bring some ‘oomph’ to your audience’s inbox. Woo Subscribers With Email Marketing This Valentine’s Day Make the most of… 

Email Marketing – Best Reads Week of January 29

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Make The Commitment to Email Marketing in 2018 I recommend shifting resources from organic social to email marketing. The article above has some B2B email marketing best practices to keep in mind. 4 Reasons To Revitalize Your Email Marketing Strategy In 2018, marketers who have overlooked email should consider giving it another look. The article above has 4 reasons why. Kill Your Slow Season with Targeted Email Marketing Tips for a successful email campaign so your business can keep customer… 

Email Marketing – Best Reads Week of January 22

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Got A Few Minutes? Do A 5-Point Email Audit Columnist Ryan Phelan walks you through a five-point email audit to help you understand what’s working and what needs to change. 6 Ecommerce Email Marketing Best Practices For Growth LOOOOONG read but it provides some best practices which are most important for your bottom line. Ways To Optimise Your Email Marketing Campaign in 2018 Some of the best techniques to optimisation, drawing in as many eyeballs and garnering the most… 

Facebook News Feed Changes – What It Means and 10 Directions To Take

  • 4 min read

So Facebook is changing – again. There were 15 significant changes last year so a change should not be a surprise. This one however IS significant to business pages! Facebook is changing the algorithm to prioritize “meaningful” person-to-person interactions among friends and family over posts from Facebook pages. That’s your page. Your Business page. These updates will result in fewer public posts from pages landing in users news feeds. Expect your organic reach of your Facebook page to drop (even more.) What prompted this? Social Media Examiner Founder Mike Stelzner speculated in Boss Magazine: “(Mark) Zuckerberg wants people to feel good about… 

Email Marketing – Best Reads Week of January 8

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: 7 Things to Start, Stop, and Keep Doing With Email Marketing in 2018 Are you happy with the ROI that your email marketing generates or is it time to make some adjustments? Here are 7 things you should start, stop, and keep doing this year to ensure your email marketing makes a splash. The Top 6 Features of Great Email in 2018 Overall 2018 is going to be highly competitive very tech-focused year for email marketeers. Sending people really… 

Email Marketing – Best Reads Week of January 1

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: A Crash Course in Email Marketing Constant Contact states that email marketing converts more customers than social media and search combined. Here is a crash course to help your business get started with email marketing. 5 Beginner Mistakes To Avoid In Email Marketing When we start email marketing, we tend to make several mistakes that can be harmful to your first campaigns. Here are 5 of them among the most widespread and how to avoid them. 12 Ways To Improve…