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Social Media – Best Reads Week of June 17

  • 2 min read

  Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 5 Data-Backed Social Media Trends for 2019 [Infographic] This infographic from Awario provides an overview of the most recent social media marketing trends and shifts for 2019. 3 Social “Trends” That Just Aren’t True (And Why Believing Them is Bad) Three ripped-from-the-headlines social trends that Simon Kemp, the founder of marketing strategy consultancy Kepios, says are being reported all wrong. Back to the trends you CAN believe, influencer marketing continues to grow. Here are 20 Influencer Marketing Trends and… 

Social Media – Best Reads Week of June 3

  • 2 min read

  Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: How Often Should You Post on Social Media? Short answer is depends, but the article above gives some guidance. As to what to post? 50 Types of Social Media Posts to Keep Your Followers Interested [Infographic] And to help with those 50 types of posts, 7 Social Media Content Writing Tips There’s also some incredible social media tools available. Inc. shares 11 Social-Media Marketing Tools to Bookmark Now And Social Media Today shares 15 Incredible Tools You Never Thought You Needed… 

Social Media – Best Reads Week of May 20

  • 2 min read

  Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 5 Things You Need To Know Before Planning Your Social Media Strategy Before you can implement a social media strategy, you must do your homework, research, plan, and then execute your ideas. To help further with the research, 50 Social Media Statistics Every Marketer Should Know in 2019 Takeaways included to help with your strategies. The most important tip – On Social Media, Sell Your Brand, Not Your Stuff The headline alone says all you need to know. It’s… 

Social Media – Best Reads Week of May 9

  • 2 min read

  Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: On Social Media, Sell Your Brand, Not Your Stuff A new marketing study of Facebook users shows that hard-sell tactics stifle engagement, and engagement is gold. 15 Content Secrets to Boost Social Media Engagement Content is king. In the article above, the author looks at fifteen content secrets that will help keep your social media channels firing on all cylinders. You can also model these 3 Proven Methods Brands Like Glossier Use to Grow Their Social Media Impact… 

Social Media – Best Reads Week of April 29

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Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Start with interesting research – Social Media Users Trust Fellow Consumers More Than Brands, Study Finds The majority of social media users looking for product information prefer posts from other consumers, with 51% of survey respondents saying they trust user images because they’re more authentic and trustworthy than brand-owned creative, per a survey by Olapic and Cite Research that was shared with Mobile Marketer. So how do you get consumers to share your posts (retweet?) Increase engagement. The Golden Rules… 

Social Media – Best Reads Week of April 15

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Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Want to Build Your Brand on Social Media? Here Are Some Quick Tips. …being successful on social media requires humanizing your brand through people rather than acting like an advertiser. And this principle will likely only become more important as social media shifts from a one-to-many communication style to focus more on one-to-one interactions. 6 Top Social Media Marketing Tips for 2019 How does a company reach people within their limited hours online and grab their attention on social media?… 

Social Media – Best Reads Week of April 8

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 8 Steps to a More Effective Social Media Marketing Strategy [Infographic] The team at Plexxie have put together an infographic, which takes inspiration from Hootsuite’s list on how to create a more effective social media marketing plan. And if you’re specifically targeting Gen Z, How Brands Can Connect with Gen Z through Social Media Marketing A look at the behaviors which have lead to brands like Revolve honing their strategies for this demographic. Visual Content Creation Tools for Stunning Social Media Campaigns… 

Social Media – Best Reads Week of April 1

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Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Five Tips for Optimizing Social Media Success for Your Business Five tips to help your organization become socially savvy and get results. 3 Social Media Hacks Every Small Business Owner Should Know Integrate these three social media hacks into your small business’ growth strategy, and you’ll be impressed at how quickly your audience engagement rates start to soar. Social Media Habits That Will Help Your Brand Thrive Forbes’ Rhett Power connected with a few entrepreneurs and business leaders to… 

Social Media – Best Reads Week of March 25

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: The 5 P’s of Social Media Marketing [Infographic] If you’re looking for a simple method to ensure that your social media marketing strategy covers all the essential bases, the 5 P’s approach is a solid outline. 10 Communications Pros Recommend Their Favorite Social Media Management Tools Forbes Communications Council members share their preferred tech tools for managing social media accounts and why they’re fans of the service. 6 Tips to Ace the Social Media Game For Your Brand If…