Skip to content

Social Media – Best Reads Week of October 15

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: How to Ace Social Media Marketing with Limited Resources Businesses big or small, all have social profiles and are working towards making their presence felt on social media. Here are some tips on how to crush social media marketing while optimizing limited resources. Quick Wins for Social Media It can be tempting to think that as a user of a social media network, you automatically understand how it should be used from a marketing perspective. This is the trap that a… 

Read MoreSocial Media – Best Reads Week of October 15

Social Media Checklist for Instagram

  • 2 min read

As we look to keep up with social media daily, unfortunately, some weeks we are lucky if we can get to every outlet and give it the attention they deserve. Facebook comments. Messenger. Tweets we’re tagged in. Replies. Messages. Sharing our own comments. Following new people to expand our networks. Liking. Retweeting. Sharing. How do we keep up with it!? Through a series of posts, we will provide a simple, weekly checklist that will allow you to remember what to do each week on or with each network. Create the to-dos each week. Knock them out. And see your business… 

Read MoreSocial Media Checklist for Instagram

Using Hashtags on Instagram

  • 4 min read

As you utilize social media in your marketing and look to gain organic reach of your Instagram posts, the use of hashtags is the easiest way. As we shared before, hashtags are a way to denote a topic of conversation or participate in a larger linked discussion (e.g. #Christmas #TheVoice or #SocialMedia). Think of hashtags as a Google search engine for Instagram. I search for #WorldSeries and I find all the posts about the baseball championship. Hashtags are a simple, effective and FREE way to reach more of the people or potential customers who might be interested in your product,… 

Read MoreUsing Hashtags on Instagram