Skip to content

Customer Service – Best Reads Week of November 19

  • 2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Consumers Believe Customer Experience Has Stagnated, Study Finds For the third year running, there has been no improvement in the number of consumers who feel brands are generally meeting their customer care needs and expectations. The other take-away not in the article, if you provide even average customer service, you’ll be memorable. Want proof? What this Burger King employee did for a customer went viral. People are amazed at the gesture when in fact, it’s… 

Read MoreCustomer Service – Best Reads Week of November 19

Tourism Best Practices – Week of November 19

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   Visitor Centers in the news this week. Springfield (MA) opens a new VC. Hannibal (MO) starts construction on their TIC. And Denton (TX) offers Denton-centric gift service out of their welcome center. Many DMOs winning awards for their marketing. Finger Lakes Regional Tourism Council (NY) for Excellence in Overall Tourism Marketing Aberdeen… 

Read MoreTourism Best Practices – Week of November 19

Customer Service – Best Reads Week of November 12

  • 2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Is There A War On Good Customer Service? “Good customer service” should not appear anywhere on your brand or business materials. Ever. That’s because “good customer service” isn’t a feature or benefit that you can offer—it’s an expected component of doing business. Why Stellar Customer Service is Integral to Your Business’ Success The biggest mistake a business owner can make is focusing too much on profit margins and not enough on customer satisfaction, which should always be a company’s most… 

Read MoreCustomer Service – Best Reads Week of November 12

Tourism Best Practices – Week of November 12

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   UnDiscover Australia Campaign Launched to Attract the Globetrotting Indian Tourists to the Continent New York, Puerto Rico Destination Marketing Organizations Sign Partnership Other campaigns and/or tourism packages include… Miami’s Holiday Welcome Weekend Visit Temecula Valley’s Stress-Free Thanksgiving Getaway Alpharetta’s Women’s Weekend DMOs rebranding include… Pasco County (FL) as sports tourism destination Clinton… 

Read MoreTourism Best Practices – Week of November 12

Customer Service – Best Reads Week of October 29

  • 2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Customer Service for Startups: Get it Right from the Beginning Even for seasoned companies, good reminder on proactive relationship management with early customers. In a Changing Industry, Customer Service is Key It is no longer enough to have a wide-ranging portfolio, meet quality standards, and have an expert team — the customer wants more. How Customer Service Solves Churn Problems While customer service is about doing small things right, the bigger picture always helps. Like… 

Read MoreCustomer Service – Best Reads Week of October 29

Tourism Best Practices – Week of October 29

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Campaigns lead the best practices this week and remind us that tourism is immediate economic impact. Natural disaster to the area and need to recover? Look no further than to tourism. Tourism Marketing Campaign in Cape Town Turns to Surfers for Drought Recovery Manatee County’s (FL) Campaign To Counteract Loss of Visitors During… 

Read MoreTourism Best Practices – Week of October 29

Customer Service – Best Reads Week of October 15

  • 2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: The Subtle Differences Between Good and Bad Customer Service The differences between bad and neutral customer experiences and great ones are sometimes more subtle than you think. How to Keep Rocking on Customer Service Entrepreneurs share how their customers’ reviews helped them usher in pivotal changes in their businesses. Customer Service Isn’t Enough: 3 Reasons To Switch To Customer Success Companies are recognizing the importance of having resources dedicated to ensuring that customers achieve their… 

Read MoreCustomer Service – Best Reads Week of October 15

Tourism Best Practices – Week of October 15

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” British Columbia DMO Courts Winter Tourists in Beijing British Columbia’s destination marketing organization, Destination BC, has launched a Chinese-language campaign called “New Winter 72 Options” (新冬72变), which highlights a range of winter activities around the province. Tourism Ireland to Use AI For Marketing Emails The new service will ‘learn’ which content works for… 

Read MoreTourism Best Practices – Week of October 15

Customer Service – Best Reads Week of October 8

  • 2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: The Little Things Count in Customer Service Everything chosen says something about management’s concern for its customers, whether for the fastest of fast-food chains or the most seriously expensive white tablecloth dining temples. (Written for the restaurant industry but applicable to any industry.) In the same vein… Three Ways Your Customer Service Affects The Value Of Your Brand Before you cut costs by cutting through the customer service budget, think about these three ways that the quality… 

Read MoreCustomer Service – Best Reads Week of October 8