Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week:

UnknownConsumers Believe Customer Experience Has Stagnated, Study Finds

For the third year running, there has been no improvement in the number of consumers who feel brands are generally meeting their customer care needs and expectations. The other take-away not in the article, if you provide even average customer service, you’ll be memorable.

Want proof? What this Burger King employee did for a customer went viral. People are amazed at the gesture when in fact, it’s simple kindness.

5 Quotes That Show What Customer Service Means to the World’s Best Business Leaders

Five lessons about customer service that renowned global business leaders want you to know.

If those five aren’t good enough, follow The Ten Commandments Of Superior Customer Service

In Is There Anything Else I Can(‘t) Help You With? a simple reminder that sometimes, customer service may mean simply having a little common sense.

How Can You Achieve Quality Customer Service By Determining Your Customers’ Temperament

While written for a call center, these principles can be applied to any customer service situation.

How Do You Improve Hotel Service?

While written for hotel employees, this principle can be applied to customer service in any industry.