10 Most Common Facebook Mistakes
Facebook is easy right? We’ve compiled 10 of the most common Facebook mistakes. Correct these and relieve yourself of the social media frustrations.
Email Marketing – Best Reads Week of November 6
Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: 6 Scary Email Marketing Mistakes (and How to Avoid Them) We all make mistakes, but a lot of those mistakes are avoidable with the right care and preparation. Here are six of the most common and preventable email marketing mistakes and how you can take steps to avoid them. Email Marketing Mistakes That Will Frighten You The best way to avoid making email mistakes is to develop a process that safeguards you and your emails against errors. Here…
Social Media – Best Reads Week of November 6
Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 5 Scary Good Social Media Tricks 5 scary good social media tricks that you can start using right now. 7 Ways To Rescue A Stagnant Social Media Campaign Is your follower count remaining stagnant, or even worse, declining. So what can you do in this situation? How can you rescue a stagnant social media campaign? Using Hashtags on Instagram Hashtags are a simple, effective and FREE way to reach more of the people or potential customers who might be interested in your…
Customer Service – Best Reads Week of November 7
Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: Why Customer Service Should Be Top of Your Priorities Insurance Business interviews Paul Baxter, head of direct at Markerstudy, to get some tips on how the insurance industry should be using new technologies. Try Your Best to Please Even Difficult Customers What do you do when your customer service, then your service recovery tactics, have deemed pleasing a customer impossible? The above article has steps in dealing with difficult customers. Five Keys For The Customer Journey Let’s give your staff five…
Tourism Best Practices – Week of November 6
Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices. VisitGreenvilleSC’s ‘Yeah That’ Visitors Guide Named Best in Country The U.S. Travel Association announced the recipients of the 2017 Mercury and Destiny Awards during its 34th Annual ESTO conference. VisitGreenvilleSC won a coveted Destiny Award in the category of Printed Collateral Materials, and took the title for Best Visitors Guide in the Country. Destinations Go Digital – Quirky Campaigns That Help Tell a Story Destinations with a more traditional marketing…
Email Marketing – Best Reads Week of October 30
Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Why Email Marketing Is The #1 Thing Businesses Should Prioritize Businesses have little to no control whatsoever when it comes to communicating with their audiences unless they pay to play (on social media.) What’s a business to do? Holiday Email Marketing Trends and Tips for 2017 From the Experts The article above has some of the best holiday email marketing tips from the experts that will help you make this year’s holiday the best yet! Holiday Email Marketing Insights from…
Social Media – Best Reads Week of October 30
Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 7 Social Media Campaign Ideas to Steal from Top Businesses Have a look and see how some of the big brands and businesses use innovative ways to get the user’s attention. 5 Common Mistakes You Should Avoid When Posting on Social Media To help you create social media content that performs well, make sure to avoid the following five mistakes spotlighted in the slideshow above. 3 Ways to Promote a Local Business on Facebook Are you marketing a…
Tourism Best Practices – Week of October 30
Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices. Vegas Rebranding Shows Difficulty of Messaging After Tragedy Las Vegas has moved to rebrand itself after the Oct 1, 2017 shooting that killed 58 people and wounded hundreds of others. Response (to a new campaign) shows just how difficult it can be for organizations to hit the right tone after a deeply tragic event. Post-Hurricane Marketing in the U.S. and Caribbean Puts Tourism Boards to the Test Marketing…
Email Marketing – Best Reads Week of October 23
Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Be Human: 10 Email Marketing Tips At a recent Forum, Michael Barber, Founder, Barber & Hewitt, reminded attendees of some of the basics you should keep in mind for creating a winning B2B email strategy. Deck The Halls With Email: A Holiday Guide The article above has suggestions on holiday emailing and social media use from consultant Ryan Pinkham. The Ultimate Guide To Measuring Email Marketing Success: 12 Key Metrics Email marketing should be at the center of your e-commerce…