Skip to content

Using Hashtags on Instagram

  • 4 min read

As you utilize social media in your marketing and look to gain organic reach of your Instagram posts, the use of hashtags is the easiest way. As we shared before, hashtags are a way to denote a topic of conversation or participate in a larger linked discussion (e.g. #Christmas #TheVoice or #SocialMedia). Think of hashtags as a Google search engine for Instagram. I search for #WorldSeries and I find all the posts about the baseball championship. Hashtags are a simple, effective and FREE way to reach more of the people or potential customers who might be interested in your product,… 

Read MoreUsing Hashtags on Instagram

Social Media – Top Reads Week of October 23

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 8 Tips to Quickly Master Social Media For Businesses & Entrepreneurs After chatting with hundreds of businesses, we’ve dwindled it down to eight super important social media tips that businesses and entrepreneurs should consider on their way to social media success. 7 Tips for Service-Based Business Owners to Crush it on Social Media Kelsey Humphreys chats with Jasmine Star about her journey and her advice on how service-based business owners to build a winning personal brand using social… 

Read MoreSocial Media – Top Reads Week of October 23

Customer Service – Best Reads Week of October 23

  • 2 min read

Each week, we read a number of articles from online sources. Below, the top reads on customer service from the following week: Customer is King: 11 Business Tips From Safaricom Customer Operations Director Jannet Atika, Director of Customer Operations at Safaricom lets you in on some of the methods to ensure your customer service is top notch and the clients keep coming back. Take a Page from These Fortune 500 Companies to Improve Your Customer Service Observing how some of the biggest companies in the world provide first-rate customer service can help your business reach new heights. 3 Leading B2B… 

Read MoreCustomer Service – Best Reads Week of October 23

Tourism Best Practices – Week of October 23

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices. Visit Philly: 5 Ways It Crushes Tourism Market With Content Philadelphia is simply doing a great job with tourism. Not only a great job, but also the best job. Visit Philadelphia is not only a blog, but it’s also a team of experts that write about wonderful engaging destination content about Philly, the City of Brotherly Love. The article above has five reasons they are so good at what… 

Read MoreTourism Best Practices – Week of October 23

Email Marketing – Best Reads Week of October 16

  • 2 min read

Each week, we read a number of articles from online sources. Below, the top reads from the following week: 7 Powerful Strategies to Fine-Tune Your Email Marketing Email isn’t dead, but you may need to revive your outdated techniques. The article above has seven powerful strategies to ignite your email marketing. 8 Tips to Drive a Successful Email Marketing Campaign The article above outlines eight of the best tips to help you drive a successful marketing campaign through your emails, that are especially garnered for an automotive company, but apply to any industry! These 15 Tips Will Help Your Email… 

Read MoreEmail Marketing – Best Reads Week of October 16

Social Media – Top Reads Week of October 16

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Easy 7 Step Formula for Social Media Success The steps to successfully harness social media for marketing are not hard to master. The above article has seven steps to follow for social media success. How to Create an Effective Social Media Strategy Every company can leverage social media marketing to increase brand awareness, customer engagement, and sales. The above article has a seven-step process to success. How 3 Serious Brands Engage Humanly on Social Media The author chose three Content… 

Read MoreSocial Media – Top Reads Week of October 16

Customer Service – Best Reads Week of October 16

  • 2 min read

Each week, we read a number of articles from online sources. Below, the top reads on customer service from the following week: Bad Customer Service: How to Send Your Customers to Your Competitors If you want to attract and retain customers, give them good customer service. Otherwise, they’ll let your competitors give it a try. Your Customer Service Isn’t As Good As You Think It Is We cannot determine if we are providing good customer service. Only our customers can. The customer is the judge and jury when it comes to rating our customer service. It is the customers’ perceptions… 

Read MoreCustomer Service – Best Reads Week of October 16

Tourism Best Practices – Week of October 16

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices. Hays Kansas CVB, Kiwanis Work to Revive Trips to Historic Fort Hays Love partnerships! This is the first we’ve seen where the DMO teams with a local service club. Henry County (GA) CVB to Premiere New Videos at Pizza Party Unique way to include the community in your marketing! Sunshine Summit “Mega FAM” Tour Held in Daytona Beach The Daytona Beach (FL) CVB staff getting back to work… 

Read MoreTourism Best Practices – Week of October 16

Top Email Marketing Reads – Week of October 9

  • 2 min read

Each week, we read a number of articles from online sources. Below, the top reads from the following week: Why Email Is The Locomotive Of Digital Marketing Why email’s star continues to rise and why it will remain the hub of digital marketing. The Ultimate Guide to Email Marketing For Small Business Email marketing is certainly the most personalized form of Digital Marketing. E-mail marketing is about building real links with people who want to hear from you. The Most Effective Email Marketing Tactics in 2017 Marketers rank message personalization and the creation of meaningful calls to action as the two most effective… 

Read MoreTop Email Marketing Reads – Week of October 9