Tourism - Back To You Marketing

Tourism Best Practices – Week of December 17

December 17, 2018
2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Columbia County (GA) CVB Launches New Promo Video Targeting Future Cyber Families VISIT FLORIDA, JetBlue Team Up To Boost Tourism Digital (CO) Advertising To Play Greater Role In Marketing Durango Love, love, LOVE how these four DMOs are leading in the continued development of the destination: Holland (MI) CVB Enhances Park With ‘Wizard…

December 6, 2018
2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 6 Tips to Improve Your Social Media Presence in 2019 Get ready for your popularity to explode next year. Here are six tips for improving your social media presence in 2019. 33 Experts Share Their Most Effective Social Media Tips for Small Businesses A LONG read but full of tips, thoughts, and ideas to improve social media marketing. How To Get More Followers On Social Media The go-to tricks that most bloggers use to boost their counts on…

December 3, 2018
2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” New marketing campaigns in the news this week: NYC & Company Announces Refreshed Tourism Campaign More on the $15M NYC Campaign Philly Heads To UK to Promote City Wilmington Uses “Come Back” Campaign to Lure Tourists Back After Hurricane Florence Akron Debuts “New Again Akron” Shopping Trail Miami Showcases Black Art with…

November 29, 2018
2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 18 Quick Social Media Marketing Tips for Beginners [Infographic] Some quick tips to get a new social strategy off the ground… An Entrepreneur’s Guide To Social Media Marketing If you’re a budding entrepreneur who’s only just discovered the wonders of social media for your business, the article above has 5 crash course tips for you. To Win at Social Media, You Need the Best Stories Dom Whitehurst, head of digital engagement at Wavemaker, spoke at Social Media Week…

November 27, 2018
2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” New marketing campaigns in the news this week: Sri Lanka Tourism Promotion Bureau Unveils New Brand Platform – So Sri Lanka Virginia Beach – More Than Just Sand and Surf Flagler County (FL) With New Marketing Efforts Your DMO could take the wacky route as these tourism campaigns did. In other destination…

November 19, 2018
2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Visitor Centers in the news this week. Springfield (MA) opens a new VC. Hannibal (MO) starts construction on their TIC. And Denton (TX) offers Denton-centric gift service out of their welcome center. Many DMOs winning awards for their marketing. Finger Lakes Regional Tourism Council (NY) for Excellence in Overall Tourism Marketing Aberdeen…

November 14, 2018
2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 12 Social Media Mistakes Which are Damaging Your Business [Infographic] Even if you’ve been working in digital marketing for some time, it’s worth going over the listing to ensure you don’t slip-up and cause problems for your business. Social Media Mistakes All Small Business Owners Should Avoid Social media can be a small-business owner’s best friend–or worst enemy. The mistakes in the article above can leave you in serious trouble. Five Common Social Media Marketing Mistakes to Avoid…

November 12, 2018
2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” UnDiscover Australia Campaign Launched to Attract the Globetrotting Indian Tourists to the Continent New York, Puerto Rico Destination Marketing Organizations Sign Partnership Other campaigns and/or tourism packages include… Miami’s Holiday Welcome Weekend Visit Temecula Valley’s Stress-Free Thanksgiving Getaway Alpharetta’s Women’s Weekend DMOs rebranding include… Pasco County (FL) as sports tourism destination Clinton…

October 31, 2018
2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Why Social Media Isn’t Working for Your Business, and 6 Things You Can Do About It If you can work on the six things in the article above, you can rest assured of an increase in the effectiveness of your social media efforts. Three Social Media Best Practices For Business Development Best practices businesses should apply to get the most out of their social media marketing strategies. 5 Ways (Not) to Lose Followers on Social Media The above…

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