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Customer Service – Best Reads Week of July 24

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: The Retailers Offering the Best Customer Service Are… Shop the retailers on this list and make note of their customer service. Then model that in your business. To improve your customer service, start with The Biggest Customer Service Fails An expert shares how to stop them from happening to you. 5 Tips For Improving Customer Care Good customer service starts with a genuine desire to delight your clients. 5 Ways Great Customer Service Can Be Your New… 

Email Marketing – Best Reads Week of July 16

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: How Your Small Business Can Use Email Marketing to Drive Revenue Five actionable tips you can use to maximize your email marketing and get your register ringing. How to Craft an Email Newsletter That Gets Marketing Results Simple read on why email still works, how to craft an email blueprint, and ways to make your newsletter more effective. (Even some “don’t dos.”) But don’t call it a “Newsletter!” 4 Ways to Leverage Email Marketing For Audience Engagement Try… 

Social Media – Best Reads Week of July 16

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: What 10 Social Media Professionals Say Should Be Your Top Priority Right Now The author asked 10 social media professionals to name “the ONE thing that marketers must do this year to stay ahead of the curve in social media.” The article above has what they said. Six Lasting Principles That Drive Social Media Success Social media mavens and members of The Oracles share the tactics they use to grab attention, nurture engagement and attract conversions. Why You Need a Social Media… 

Customer Service – Best Reads Week of July 16

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: Customer Experience Is The New Brand The company may define its brand promise, but it is the customer who decides whether or not the company delivered on its promise. There’s a lot riding on delivering a positive customer experience. Be consistent, and build your brand through satisfied customers. A Better Customer Experience In The Future? You Can Bet On It The future is not as bad as you would think, despite our current customer service malaise. Our… 

Email Marketing – Best Reads Week of July 9

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Six Reasons Email Marketing Still Rocks (And Will Keep on Rocking!) Email marketing keeps on making a big, exciting noise. And the article above has six reasons why that’s likely to be the case for a long time to come. The Ultimate Hack For Building Your Email Database Long read, but great tips to helping build your email database. 5 Email Marketing Best Practices Written for the car wash industry, these five tips apply to any industry. Also, what… 

Social Media – Best Reads Week of July 9

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: A Beginner’s Guide to Building Your Social Media Presence Small businesses will need to work hard in order to create a strong social media presence. The article above has a few simple steps will place you on the right path. Then, Use These Tips to Boost Your Social Media Reach If Facebook advertising seems complex and overwhelming to you as a business owner struggling with your online marketing, you are not alone. The article above has 10 simple tips on… 

Light At The End Of The Customer Service Tunnel

  • 4 min read

Having taught customer service classes for more than five years through the Certified Tourism Ambassador program, speaking at conferences, and having secret shopped destinations and their attractions, restaurants, and hotels, it’s rare for me to frequent a retail store or restaurant and not think “they could have smiled more,” “they could have said that differently,” “they could have…” “they should have…” I never give an online review so no store or restaurant will ever get one star for their customer service. Unfortunately, I never leave positive reviews even knowing the power of online reviews. I truly wonder if the headlines are… 

Customer Service – Best Reads Week of July 9

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: 6 Tips For Delivering The Best Customer Service Possible If everyone learns to react quickly, efficiently, while maintaining a compassionate and nourishing relationship with customers, you can build a customer service department your clients can’t help enjoying. 7 Customer Service Lessons From The Best Uber Driver Ever The author shares the six things a Toronto Uber driver does to maintain a 4.99 rating after driving nearly 5,000 passengers. Six Ways Car Dealers Can Excel In Customer Service Treating… 

Email Marketing – Best Reads Week of July 2

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: 4 Email Marketing Hacks That Will Help You Stand Out From Your Competition Four things you must look out for if you want each one of your emails to create an impact and bring in conversions. Subject lines are always important. Icontact offers The Best Email Marketing Subject Lines Offering tips for 6 message types and 8 industries, plus additional writing tips. Steal This Marketing Tactic From McDonald’s and Petco to Dramatically Increase Sales Don’t worry about keeping up…