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6 Tips to Grow Your Email List and Grow Your Business

  • 3 min read

When it comes to email marketing, you know how valuable your email list can be. But coming up with new ways to get people to sign up for your emails isn’t always easy. Previously, we shared tips to grow your email list. We’ve gathered 6 more tactics to add to those 12 list growth ideas! These six utilize collateral your business already utilize. Whatever methods you use, be sure to start with a reason “why” someone should join your email list. What’s in it for them? This will make it more likely that people will say yes. Now to the… 

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Email Marketing: Lessons from Bill Murray and 18 Other Tips

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) How do you maximize this marketing strategy? Here’s lessons from Bill Murray and 18 other tips, trends, hacks and must-haves. But first, a reiteration that Email Marketing is The Core Component of Small Business Marketing With measurable ways to reach and retain customers and increase brand awareness, the ever-powerful… 

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Email Marketing: 41 Tips, Trends, Hacks and Must-Haves

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) How do you maximize this marketing strategy? Here’s 41 tips, trends, hacks and must-haves: 15 Email Marketing Tips for Valentine’s Day Recently I have analyzed a bunch of V-day newsletters. Some thoughts came to my mind and I would like to share them with you. These are my tips… 

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Email Marketing: Trends, Tips, Templates and the Basics

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) How do you maximize this marketing strategy? Results Are In: Great Email Marketing Trends Of 2015 Here are some of the greatest email marketing trends that have shown a lot of success over this year. 6 Hot Email Marketing Trends to Watch in 2016 It looks like 2016 will… 

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Email Marketing: 5 Reads to Maximize the Marketing Strategy

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) How do you maximize this marketing strategy? A Beginning of Year Audit Checklist for Your Email Marketing Program To start the year on a good note, catch errors and identify opportunities for optimization via a thorough audit of your email program.  5 Must-Haves to Revamp Your 2016 Email Strategy… 

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Maximize Your Email Marketing in 2016 – 16 Tips

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) How do you maximize this marketing strategy? 5 Ways to Improve Your Email Marketing ROI An email marketing strategy can result in a 4,300 percent return on investment (ROI). If you’re not seeing that kind of return, give these tips, identified by Cynthia Price, director of marketing at Emma, a… 

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10 Step Promotional Plan to the Most Success Ever

  • 3 min read

You have a great promotion. Buy one, get one half off (or free.) 45% off in celebration of your 45th anniversary. Or certain percentage of purchases are returned to local schools. But what’s the promotional plan around it? A post on Facebook and a tweet but crickets. Try the newspaper again? Let’s look at an easy, 10 step plan to help you execute the promotion and have the most success ever! Step 1: Create signage. Something to put on the door(s) to your store, hotel or attraction. If you’re a restaurant, also include table tents. Have signage at the counter(s).… 

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Koranda Named A Constant Contact Solution Provider

  • 3 min read

Stephen Koranda, Back To You Marketing, Named a Constant Contact Certified Solution Provider Norman, Oklahoma, marketing expert to help small businesses and nonprofits achieve meaningful marketing results  NORMAN, OK — October 1, 2014 – Stephen Koranda, Founder and President of Back to You Marketing, has been named a Certified Solution Provider by Constant Contact®, Inc., the trusted marketing advisor to more than 600,000 small organizations worldwide. As a Certified Solution Provider, Koranda has completed the Constant Contact Certification Program which provides training on the Constant Contact Toolkit™, marketing best practices, and business development. This training imparts industry-leading knowhow on marketing… 

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