destination marketing - Back To You Marketing

Tourism Best Practices – Week of May 13

May 13, 2019
2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” National Travel and Tourism Week was last week and a LOT of CVBs/DMOs recognized the week with celebrations, luncheons, and other special events… Kosciusko (IN) held a cookout The Woodlands (TX) celebrated at an art show Kearney (NE) hosts a luncheon Dodge City (KS) holds an open house and trolley tours Quincy (IL)…

May 8, 2019
2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Why even concern ourselves with customer service? 4 Reasons Customer Service Ratings Matter More Than You Think So let’s get started improving… Beyond The Basics: How To Improve Customer Service 11 Ways To Transform Your Customer Service Into A Five-Star Experience Or hear it straight from the “five-star man” himself… in the Becoming the Best podcast Horst Schulze, co-founder of luxury hotel chain The Ritz-Carlton, discusses why a focus on customer service is paramount for businesses. Other tips……

May 8, 2019
3 min read

Our industry is elevating the message of “Travel Matters” during National Travel and Tourism Week (NTTW) May 5-11. We encourage you to join us in observing NTTW this year, and celebrate all that travel does for Norman, Oklahoma, and for our country as a whole.

Tourism Best Practices – Week of May 6

May 7, 2019
2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Destination marketing organizations launching new campaigns… VisitPITTSBURGH Launches Pull Up A Chair, You Are Welcome Here Campaign Cabell-Huntington (WV) CVB Announces New Campaign for Tourism Springfield (IL) Tourism Bureau to Hit Iowa, Wisconsin in Digital Ad Campaign Other DMOs lead in development of their destination… Lackawanna County (PA) Announces Wine Trail Greater Johnstown/Cambria…

April 30, 2019
2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Customer Care in the Age of Entitlement What is the best way to support customers with extremely high service expectations? How To Turn Satisfied Customers Into Loyal Customers Shep Hyken summarizes the book titled Leading Loyalty: Cracking the Code to Customer Devotion and provides the key takeaways. The biggest takeaway from the book is having empathy. That point is stressed in Customer Service: The Problem Isn’t Always the Problem Want World Class Customer Service? Add Kindness And Trust…

April 29, 2019
2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Elizabethtown (KY) Commissions 40-foot Mural for Visitor Center Augusta (GA) showcases destination in retail outlet In marketing campaigns, Puerto Rico launches a new campaign. Norton (TN) builds off of Woodbooger Williamson (WV) hosts Dirt Days to draw visitors Destination Burlington (NJ) will celebrate President Grant’s birthday In advocacy campaigns… Stevens Point (WI) hosts…

April 16, 2019
2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Over 800 CEOs Say This Is the Best Growth Strategy During an Economic Slump What experienced CEOs understand is that whether you aspire to enter new markets, win new business or sell more to existing accounts, you need to be relentlessly focused on customers. Customer Service Expectations Are Rising – Is Your Business Keeping Up? Customers’ expectations for service continue to rise, and the quality of your customer service can make or break your business,…

April 15, 2019
2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Thailand ‘Unboxes’ Various Tourist Experiences With New Campaign The campaign aims to drive awareness of Thailand as a preferred holiday destination by featuring the different experiences that the country can offer. Uber Drivers Wrap Cars with Tampa Bay Photos as Tourism Promotion Visit Tampa Bay is using ride-sharing to promote the destination within Florida…

April 9, 2019
2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: 5 Essential Tips For Your Business’ Online Customer Service Following these 5 tips will help attain long term, loyal customers with minimal hurdles on the way to success. And they’re just as good off-line as they are on-line. 6 Customer Service Pitfalls and How to Avoid Them From a Forrester Research report, a number of other very common customer service pitfalls and how savvy CX pros overcome them. Examples of How Customer Service Pays Off The…

« Previous
1
2
3
4
…
57
Next »

Customer Service – Best Reads Week of May 6

Why Travel Matters

Customer Service – Best Reads Week of April 29

Customer Service – Best Reads Week of April 15

Customer Service – Best Reads Week of April 8