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13 Digital Marketing Tips

  • 2 min read

Time to read between all the parties, gifts, time with family, and football? (Maybe an escape from the in-laws…) Here’s three reads on digital marketing with 13 great tips: Darth Vader or Anakin? Is Your Marketing a Force for Good or Evil? Is your marketing in tune with the Force and focused on enriching the connections between your business and your customers? Or are you engaging in Darth Vader marketing that’s more machine than man? It’s vital to keep the soul of your business alive by not relying too much on technology to drive your marketing initiatives. Here are five… 

Social Media: The Future and Better Engagement

  • 2 min read

Three Oklahoma City social media professionals lent their voices to a panel discussing the state of social media and where it’s going. Allie Carrick is a strategist with Smirk New Media. Gina Yannarell, with Koch Communications, manages business development and traffic. Greg Newby does digital marketing, web and app development. The dialogue, hosted by AMA OKC chapter, yielded a handful of takeaways to gain insight into strategies and tactics to consider moving forward. Facebook – With Facebook reported suppresses promotional sounding posts, the panel was asked if Facebook is truly pay to play now. We were reminded that “we’ve had a free ride” on Facebook and surely most… 

10 Step Promotional Plan to the Most Success Ever

  • 3 min read

You have a great promotion. Buy one, get one half off (or free.) 45% off in celebration of your 45th anniversary. Or certain percentage of purchases are returned to local schools. But what’s the promotional plan around it? A post on Facebook and a tweet but crickets. Try the newspaper again? Let’s look at an easy, 10 step plan to help you execute the promotion and have the most success ever! Step 1: Create signage. Something to put on the door(s) to your store, hotel or attraction. If you’re a restaurant, also include table tents. Have signage at the counter(s).…