Blog

What’s Your Purpose? Inspiration from Leadercast

February 7, 2018
2 min read

Sometimes you just need a pep talk. That “win one for the Gipper” speech that gets you fired up. Mine came through Leadercast Women hosted by the RSC@OKC Innovation Station. Through the nine national speakers and the panel discussion featuring local leaders, we were challenged to find our purpose. MANY takeaways and rich nuggets of inspiration. I found these to be the top ten: Are we curious enough to find something bigger than us to make an impact? Find your purpose. ~ Molly Fletcher Are you curious enough to ask tough questions of your previous clients, of previous sponsors, of previous volunteers? It…

February 7, 2018
2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: The Rise Of Social Media Stories – What You Need To Know If you’ve been on social media lately you’d have noticed the rise of Social Media Stories and the Story Format. But what does it mean for your business? The Beginner’s Guide to Facebook Advertising Simple basics and advice on how you can use Facebook to advertise your business, blog, websites, products or services. Practical tips on how to create your ads with step-by-step instructions and thorough…

February 6, 2018
2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: Believe customer service doesn’t have that big of an effect on business? Consider this headline: Customer Service and iPhone Costs Dent BT’s Earnings Customer service in part sent shares in Britain’s biggest broadband and mobile provider to a five-year low! We read more and more rants columns about poor customer service – What happened to true customer service? Here’s 3 Ways to Improve Customer Service in 2018 Tips to help you develop the level of service that today’s consumers demand.…

February 5, 2018
1 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices. Billboard Contest Aims to Attract Visitors to Metropolis, IL Photo contests are even more valuable as potential visitors search user-generated content on your site. New advertising campaigns from Detroit and Madison County, Alabama. CVBs lead development of the destination in North Platte, NE, and Columbia, MO. Finally, partnerships are always key. Whether between the DMO and the local museum, or between two DMOs as Cayman and Jamaica have forged.…

February 2, 2018
2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Make The Commitment to Email Marketing in 2018 I recommend shifting resources from organic social to email marketing. The article above has some B2B email marketing best practices to keep in mind. 4 Reasons To Revitalize Your Email Marketing Strategy In 2018, marketers who have overlooked email should consider giving it another look. The article above has 4 reasons why. Kill Your Slow Season with Targeted Email Marketing Tips for a successful email campaign so your business can keep customer…

February 1, 2018
2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Facebook of course announced a change in algorithm (again.) We offered thoughts on the changes, what it means and 10 directions to take. But wait… Why Top Social Media Experts Say Facebook’s News Feed Change Is No Big Deal Worried about Facebook’s overhaul of its News Feed? Don’t hit the panic button just yet. Contributor Mark Traphagen explains why so many social media experts are remaining calm. 2018 Social Media Trends Report: 10 Key Insights Into the Present and…

January 31, 2018
2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: Importance Of Customer Service In A Business Customer service is the way a business is able to serve a customer, which indirectly reflects your brands values. No Service, No Smile, No Future: The Lost Value of Basic Customer Service The customer is everything. What you sell pays for it all: your rent, your salaries, your meals, your children’s school fees. Do We Understand Customer Service? Bad customer service will make you lose more clients instead of gaining…

January 29, 2018
2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices. Namibia Achieves Global Fame After Trump Blunder In a brilliant response to President Trumps reported derogatory remarks about countries, Namibia tourism launches campaign. Is your office prepared for such a response? Grants To Encourage People To Take A Day Off We’ve seen grants for marketing and beautification, but Virginia launches grant program in support of U.S. Travels Project: Time Off initiative. Interactive Map In Works To Tell Broader…

January 25, 2018
2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Got A Few Minutes? Do A 5-Point Email Audit Columnist Ryan Phelan walks you through a five-point email audit to help you understand what’s working and what needs to change. 6 Ecommerce Email Marketing Best Practices For Growth LOOOOONG read but it provides some best practices which are most important for your bottom line. Ways To Optimise Your Email Marketing Campaign in 2018 Some of the best techniques to optimisation, drawing in as many eyeballs and garnering the most…

« Previous
1
…
35
36
37
38
39
…
88
Next »

What’s Your Purpose? Inspiration from Leadercast

Customer Service – Best Reads Week of February 5

Email Marketing – Best Reads Week of January 29

Customer Service – Best Reads Week of January 29

Email Marketing – Best Reads Week of January 22