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Email Marketing – A Dozen of the Best Reads with Tips This Week

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Those three statistics not enough? How about these Top 7 Benefits of Email Marketing (Pay Close Attention to No. 5) Another benefit? Email Marketing Done Right Can Help You Beat Your Audiences’ Trust Issues So you’re ready to get started? Great! Here’s How to Successfully Get Started with Email Marketing 3… 

Email Marketing – 3 Must-Haves and 16 Tips to Improve Campaigns

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Those three statistics not enough? How about these Top 7 Benefits of Email Marketing (Pay Close Attention to No. 5) Similarly, Email Named The Most Cost-Effective Way For Acquiring Customers, Again So if you’re convinced now to engage your marketing through email, 3 ‘Must-Haves’ For Great Email Campaigns With the… 

Email Marketing – Improve Your Campaigns With These Tips, Examples

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Those three statistics not enough? How about this compelling article: Why Email Marketing Is Key for Small Business Owners Now to improving your email strategies… 7 Powerful Ways to Upgrade Your Email Marketing Campaigns These email marketing campaign upgrades can be just what you need. If you want your email… 

Milestone – 300th Blog Post

  • 2 min read

Reached a milestone this week – my 300th blog post. By the way, I actually said that correctly – “blog post” – as my friend Sheila clarified recently:  I could have either ignored the milestone and kept going with posts, or recognize the watershed moment. Obviously, I chose the later. Please join me on this retrospective. These musings started when I was the chair of the Travel Industry Association of Kansas board. I would summarize board meetings and educational seminars. I then started sharing other marketing tips. Some were business in general. Such was the first post of record. Others… 

Email Marketing – 24 Tips to Use and 15 Mistakes to Avoid

  • 3 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Those three statistics not enough? How about this compelling article: Why Email Marketing is Making a Comeback or Six Reasons why Email Marketing is a Powerful Force for the Hospitality Industry Hospitality Industry Alright, now for the tips… 4 Essential Email Marketing Tips You Need to Know Tips for insights… 

Email Marketing – 35 Tips Including 5 Subject Line Tips

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Those three statistics not enough? How about these 10 Eye-Opening Email Marketing Stats You Need to Know Here are 10 eye-opening email marketing stats that prove email marketing is a valuable tool for small businesses. Now that you’re convinced? 7 Ways to Maximize the Power of Your B2B Email Marketing Achieving… 

Email Marketing – 57 Tips and 7 Inspiring Examples

  • 3 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Now, before you just start ‘blasting’ everyone with emails, consider these 5 Ways to Fail at Email: Avoid These Rookie Mistakes in Your Email Marketing Plan A strong email campaign can be rocket fuel for your pizza business, but you’ll never get off the ground if you commit these fatal… 

Email Marketing – 101 Actionable Tips and 7 Ways You Screw It Up

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Now you’re convinced of the power of email, put to work these 101 Actionable Email Marketing Tips (That You Can Implement) In the guide, you’ll find the largest collection of email marketing best practices & tips on the web. 101 tips! All tips are actionable and you can easily implement into… 

Email Marketing – 8 Stats to Know and 15 Useful Tips

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Need more? Consider Email Smashes Facebook Again, With 4x More Retail Reach And if you need even more, look at stat #3 in these 7 Email Marketing Statistics That Every Marketer Ought to Know Alright, now to some tips to help you with your campaigns… Your Business Needs Email Marketing.…