Email Marketing - Back To You Marketing

12 Tips To Writing Subject Lines That Get Email Opened

September 14, 2017
3 min read

The number one app on a smart phone? Email. 91% of people check their email daily. 90% of emails get delivered. As a result, for every $1 invested in email marketing, there’s a $44 average ROI. But consumers must open the email in order to realize that high ROI! What determines the reader to open your email? The subject line. Most people invest a lot of time on the content, graphics, and layout of the email. Very little time or thought is put into the subject line. I share in marketing seminars one community sends their email each week with…

September 14, 2017
2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) To find success with email marketing, start with The Ultimate Email Marketing Cheat Sheet: Facts, Stats, and Actions The Infographic explores how to craft a successful email program. How To Make Your Email Marketing A Solid Success Seven strategies how you can make the most of your own email marketing. Email Marketing Works; Here’s How…

September 8, 2017
2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Your peers understand the value of email – For Many Marketers, Email Is Still King Nine in 10 marketers in North America say they use email to engage their audience, according to a survey by Winterberry Group and the Data & Marketing Association (DMA.) And Here Is Why Your Business Needs Email Marketing Now, Getting Started…

August 31, 2017
2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) One author declares Email Marketing: The Key to Successful Small Business 59% of B2B marketers say email is their most effective marketing channel. There’s a huge opportunity out there that you can leverage to hit a home-run. 23 tips to help you hit that email home-run… 15 Practical Email Marketing Tips for E-Commerce (With Real-Life…

August 24, 2017
2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) To get you started in email marketing (or to improve your present campaigns,) start with How to Create an Effective Email Marketing Campaign An infographic lays out everything… Your campaign should include an email marketing calendar. Do You Have An Annual Email Marketing Calendar? One of the most helpful tools for email marketers is an…

August 17, 2017
3 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) To get you started in email marketing (or to improve your present campaigns,) start with Email Marketing 101: Successful Newsletter Campaigns Add to those three tips these 7 Steps to Better Email Marketing SendGrid assessed data from almost 50 billion emails from more than 100,000 different senders in 25 industries to provide benchmarks that businesses…

August 9, 2017
2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) To get you started in email marketing (or to improve your present campaigns,) check out this Email Marketing Cheat Sheet The Infographic gives you the skinny on why you should do email marketing in the first place, ways to think about it, tactics for getting the best possible results and finally, in what areas you…

August 3, 2017
3 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) To get you started in email marketing (or to improve your present campaigns,) Your Comprehensive Guide to Successful Email Newsletter Marketing Reaching someone’s email inbox is like being invited into their house. Play by their rules, and you will see a rise in opens, clicks, and engagement. Five Powerful Tips to Create Email Newsletters People…

July 27, 2017
2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Want more? Study Finds That Email is Marketers’ Best Bet for Digital ROI and Study: 66% of Marketers Say Email is Most Effective Holiday Marketing Channel Those facts not enough? How about these 119 Facts About Email Marketing Check out an infographic for data on unsubscribe rates, automation, personalization, case studies, and other email-related facts and figures.…

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12 Tips To Writing Subject Lines That Get Email Opened

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Email Marketing – 119 Facts and 40-Plus Tips and Helps