by Stephen Koranda | Dec 29, 2020 | Blog, Email Marketing, Marketing, Small Business, Social Media, Tourism
What were you and your peers reading in 2020? Always interesting reviewing the top reads of the year. Grateful to see that our thoughts on marketing during the Coronavirus was well received and our plan for a comeback in 2021 is being accessed. Interesting four blog...
by Stephen Koranda | Nov 12, 2020 | Blog, Email Marketing, Google Ads, Marketing, Small Business, Social Media, website
Whether you’re looking to enhance your marketing strategy for a new year, tweak it mid-year, or you’re new to the organization and asked to overhaul the marketing, what channels should be your focus? Well, it depends. On which customer journey stage is the strategy...
by Stephen Koranda | Oct 14, 2020 | Advertising, Customer Service, Email Marketing, Google Ads, Marketing, Small Business, Social Media
Do I even need to get into how bad 2020 has been for small businesses? Yelp reports 60% of small businesses that closed during the pandemic have closed permanently!! 60% PERMANTLY!! I just heard today that the restaurant with my favorite nachos is closing. RIP Fusion...
by Stephen Koranda | Sep 23, 2020 | Advertising, Email Marketing, Google Ads, Marketing, Small Business
People are searching all the time and when they start searching for a business or organization like yours, you want to show up to increase their chances of them doing business with you. You especially want to make sure your business shows up at the top to increase...
by Stephen Koranda | Jun 11, 2020 | Blog, Email Marketing, Marketing, Small Business
When it comes to email marketing, you know how valuable your email list can be. But coming up with new ways to get people to sign up for your emails isn’t always easy. That’s why I have put together a collection of list growth ideas! Four other times we shared tips to...
by Stephen Koranda | Dec 31, 2019 | Blog, Customer Service, Email Marketing, Marketing, Small Business, Social Media
What were your peers reading in 2019? Last year we reviewed the Top Marketing Reads of 2018. Somewhat surprising, five of the most-read Back To You Blogs in 2018 are in the 2019 Top 10. The top 2 are the same! But we’re getting ahead of ourselves. Counting down the...