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Email Marketing – Best Reads Week of February 4

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Why You Need an Email Marketing Strategy + How to Build One For shop owners and service providers looking to effectively market an offering online, using email is still the best place to reach their target audience. 4 Important Questions Your 2019’s Email Marketing Plans Must Answer Make sure your 2019 email marketing plans are ready for the new year by answering the 4 questions in the article above. Actionable Email Marketing Strategies That Will Boost Results 8 tips that guarantee… 

Email Marketing – Best Reads Week of January 28

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Just getting started in email marketing? Here’s Three Ways To Kickstart Your Company’s Email Marketing Campaigns Use three strategies in your emails to make sure they are as successful as possible when they’re sent and resonate with your prospect leads and your past and present customers. In the same vein, 8 Ways to Make Your Email More Engaging Perhaps you need to build your list? 5 Effective Ways to Build and Maintain a Customer Email List Using the right… 

Email Marketing – Best Reads Week of January 21

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: If you’re just starting in email marketing, know Effective Email Marketing Requires Planning Effective email marketing campaigns planned and delivered to a targeted audience at the right time can provide the highest return on investment of any digital marketing channel. Besides planning, The One Thing That Will Improve Your Email Marketing in 2019 It’s reported that up to 30% of your email list consists of bad contacts. What do you do about it? There’s three other email trends. Constant Contact… 

Email Marketing – Best Reads Week of January 14

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: How to Craft Better Business Emails Five simple tips to help you get the most out of your email marketing. Email Marketing Best Practices for Boosting Engagement and Generating Sales Leads Keep the tips in the article above in mind to increase your odds of generating meaningful, productive leads with your emails. How to Integrate Email Marketing with Your Social Media Efforts 10 ways to harness the power of both mediums and maximize your marketing.   Why Your… 

Top Marketing Reads of 2018

  • 3 min read

What were your peers reading in 2018? Of the top 10 most-read blog posts by Back To You Marketing, only one was not about social media or email marketing. Video content ideas was the 7th most read article this past year. But we’re getting ahead of ourselves. Counting down the Top-10 Most-Read Blog Posts of 2018. #10 – Social Media Check-list for LinkedIn – In this post, we provide a daily and weekly check-list for the busy marketing person that wants to stay up-to-date on LinkedIn. #9 – Before You Hit Send Email Checklist – After a mistake with our own email,… 

Email Marketing – Best Reads Week of January 7

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Email Marketing Statistics That Prove It’s Still An Effective Marketing Strategy [Infographic] These statistics only prove why no business – regardless of its size and nature – should underestimate the value of email as a marketing tool. Email Marketing Trends to Expect in 2019 This year the email marketing landscape will continue to focus on personalization with a focus on quality over quantity as well as expanding loyalty programs. There’s also these 40+ Powerful Email Marketing Statistics You Should… 

Email Marketing – Best Reads Week of December 10

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: The Importance Of Email Marketing For A Business The effectiveness of email marketing makes it one of the most suitable and effective ways of generating more revenue for your business. How To Make The Best Out Of Email Marketing A traditional email can do wonders for companies, but you must understand how to make it more effective. Tips That Will Improve Engagement with Your Email Campaigns There are ways that you can improve engagement with your email campaigns… 

Email Marketing – Best Reads Week of November 26

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Get Your Emails Ready For The Holidays With These 10 Email Templates Professionally-designed holiday email templates you need to save time and stand out in your customers’ inboxes. 3 Ways To Rock Your Small Business Holiday Marketing, Starting Right Now 3 powerful ways to rock your digital marketing this holiday season, even if you are just getting started. Automated Email Campaigns to Maximize Revenue During the Holiday Shopping Season There are several tried-and-true methods to harness the power of automated… 

Email Marketing – Best Reads Week of November 19

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: How to Make Your Emails Shine Bright During ‘Gray November’ The popularity of holiday promotions requires marketers to learn how to build a month-long program without massive list fatigue. Stop Monthly Newsletters: Learn How to Make The Most of Your Email List Nurture your email subscribers with a sequencing strategy, taking care to identify where customers are on the buyer’s journey, and providing great content. Apply the 80/20 Rule to Optimize Your Email Marketing 80 percent of sales…