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Social Media – Best Reads Week of July 16

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: What 10 Social Media Professionals Say Should Be Your Top Priority Right Now The author asked 10 social media professionals to name “the ONE thing that marketers must do this year to stay ahead of the curve in social media.” The article above has what they said. Six Lasting Principles That Drive Social Media Success Social media mavens and members of The Oracles share the tactics they use to grab attention, nurture engagement and attract conversions. Why You Need a Social Media… 

Email Marketing – Best Reads Week of July 9

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Six Reasons Email Marketing Still Rocks (And Will Keep on Rocking!) Email marketing keeps on making a big, exciting noise. And the article above has six reasons why that’s likely to be the case for a long time to come. The Ultimate Hack For Building Your Email Database Long read, but great tips to helping build your email database. 5 Email Marketing Best Practices Written for the car wash industry, these five tips apply to any industry. Also, what… 

Social Media – Best Reads Week of July 9

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: A Beginner’s Guide to Building Your Social Media Presence Small businesses will need to work hard in order to create a strong social media presence. The article above has a few simple steps will place you on the right path. Then, Use These Tips to Boost Your Social Media Reach If Facebook advertising seems complex and overwhelming to you as a business owner struggling with your online marketing, you are not alone. The article above has 10 simple tips on… 

Light At The End Of The Customer Service Tunnel

  • 4 min read

Having taught customer service classes for more than five years through the Certified Tourism Ambassador program, speaking at conferences, and having secret shopped destinations and their attractions, restaurants, and hotels, it’s rare for me to frequent a retail store or restaurant and not think “they could have smiled more,” “they could have said that differently,” “they could have…” “they should have…” I never give an online review so no store or restaurant will ever get one star for their customer service. Unfortunately, I never leave positive reviews even knowing the power of online reviews. I truly wonder if the headlines are… 

Email Marketing – Best Reads Week of July 2

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: 4 Email Marketing Hacks That Will Help You Stand Out From Your Competition Four things you must look out for if you want each one of your emails to create an impact and bring in conversions. Subject lines are always important. Icontact offers The Best Email Marketing Subject Lines Offering tips for 6 message types and 8 industries, plus additional writing tips. Steal This Marketing Tactic From McDonald’s and Petco to Dramatically Increase Sales Don’t worry about keeping up… 

Social Media – Best Reads Week of July 2

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Base Your Social Media Strategy on the Storytelling Framework of ‘Avengers: Infinity War’ One of the answers to improving your social media results is found in a surprising place: Avengers: Infinity War. Many brands have capitalized on its high-profile and enormous star power. You can do this by using the ingenious storytelling framework the film used (no spoilers). Or, follow these 6 Examples Of Incredible Social Media Marketing Campaigns KFC, the #Realstagram Campaign, Wix, #Puberte, Taco Bell, and Uber… 

Social Media – Best Reads Week of June 25

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 8 Ways to Grow Your Personal Brand on Social Media While written for an individual, the concepts and strategies are the same for building a business brand – establish yourself as an authority and create a trustworthy voice that will attract customers. Number 9 should be ‘Avoid these 3 most common myths of social media.‘ Included are tips to overcome these myths. Instagram is grabbing all the headlines with the announcement of IGTV. Here’s what it is and… 

Email Marketing – Best Reads Week of June 18

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Email Is Still Your Customers’ Preferred Communication Tool. Here’s How to Make Sure Your Email Marketing Gets Through. Four strategies that can help make sure an email message travels safely and lands in the inbox. How Email Marketing Can Contribute To Your Startup’s Growth in 2018 Six easy tips that you, as a startup, can take advantage of in order to increase traffic on your website and turn bored viewers into loyal customers. Four Email Newsletter Design Tips to Help… 

Social Media – Best Reads Week of June 18

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 5 Social Media Tips to Help You Drive Sales Five tips to helps you use social media to drive more sales for your business. 44 Content Types for Promoting Your Product, Service, Business – and Even Yourself [Infographic] Coming up with original ideas to feed the ever-increasing content demands is hard work. There are 44 different content formats in the visual above, which you can keep as a cheat sheet and refer to when you need ideas. 3 Ways…