Small Business - Back To You Marketing

Social Media – Best Reads Week of January 21

January 23, 2019
2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: First of all, understand How People Interact on Social Media in 2019 The Manifest surveyed 627 social media users to learn how often they access social media, the content they post, and the channels they most frequently use. Other data and opinions lead other marketers to profess Why Instagram Matters Now More Than Ever What makes Instagram so special? Why is it a social media platform worth investing time and money into? Click thru to the story above. Get…

January 18, 2019
2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: How to Craft Better Business Emails Five simple tips to help you get the most out of your email marketing. Email Marketing Best Practices for Boosting Engagement and Generating Sales Leads Keep the tips in the article above in mind to increase your odds of generating meaningful, productive leads with your emails. How to Integrate Email Marketing with Your Social Media Efforts 10 ways to harness the power of both mediums and maximize your marketing. Why Your…

January 18, 2019
2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: We all know the goal of any marketing – sales. Here’s How to Use Social Media to Drive Sales Five tips for making the most of your social media presence and using it to drive sales. One way to measure success is of course, sales. Others? Mentions. What Are Social Mentions and How to Track Them Here’s How Major Brands Measure Social Media Impact Measuring social media ROI can be difficult, and the challenges are in some ways unique to…

January 10, 2019
2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Email Marketing Statistics That Prove It’s Still An Effective Marketing Strategy [Infographic] These statistics only prove why no business – regardless of its size and nature – should underestimate the value of email as a marketing tool. Email Marketing Trends to Expect in 2019 This year the email marketing landscape will continue to focus on personalization with a focus on quality over quantity as well as expanding loyalty programs. There’s also these 40+ Powerful Email Marketing Statistics You Should…

January 9, 2019
2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 2019 Social Media Trends & Statistics 4 trends and tons of stats about the 7 leading platforms to help direct strategies in 2019. A 23 Step Social Media Marketing Checklist for 2019 [Infographic] Trying to balance everything in your business AND social media? Daily, weekly, monthly and quarterly essential tasks broken down into one checklist. 4 Campaign Ideas Four ways to best utilize social media as a small business, no matter what your mission or agenda is. Other…

January 3, 2019
4 min read

Taking Your Marketing Strategy Into The Future: Trends To Watch Out For In 2019 67% of consumers stated that images influence their purchasing decisions while 74% of them rely on social media marketing as a guide, according to recent statistics from Digital Marketing Magazine. Employing the right marketing tools and strategy is important to any business looking to establish or improve their brand. In today’s highly competitive and ever-evolving landscape, we continue to see marketing trends shift continuously. The year 2018 saw the continued rise of social media and influencer marketing, fueled by companies moving towards more user-generated content. Digital marketing…

December 19, 2018
2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 8 Reasons Your Business Needs Social Media You need to have a social media presence if you want to build your brand and have a successful business. There’s seven other reasons to be on social media. The 15-Minute Social Media Makeover Need to freshen your social media accounts or get them optimized after starting them? Here’s a good makeover plan that only takes 15 minutes. How Top Brands Are Winning with Engaging Social Media Experiences Watch a short…

December 17, 2018
2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: The Importance Of Email Marketing For A Business The effectiveness of email marketing makes it one of the most suitable and effective ways of generating more revenue for your business. How To Make The Best Out Of Email Marketing A traditional email can do wonders for companies, but you must understand how to make it more effective. Tips That Will Improve Engagement with Your Email Campaigns There are ways that you can improve engagement with your email campaigns…

December 6, 2018
2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 6 Tips to Improve Your Social Media Presence in 2019 Get ready for your popularity to explode next year. Here are six tips for improving your social media presence in 2019. 33 Experts Share Their Most Effective Social Media Tips for Small Businesses A LONG read but full of tips, thoughts, and ideas to improve social media marketing. How To Get More Followers On Social Media The go-to tricks that most bloggers use to boost their counts on…

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