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Social Media – Best Reads Week of March 4

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Here’s What You Need to Know About the Google+ Shut Down What does the Google+ shutdown mean for users like you? How will it affect social media marketers and businesses? But most importantly, what do you need to do to prepare for the shutdown? Let’s take a look. 7 Biggest Challenges of Social Media Management (#SMTLive Recap) 65+ social media managers around the world to talk about what it is like managing a brand’s social media presence —… 

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Customer Service – Best Reads Week of March 4

  • 2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Before we get to tips to improve customer service, dispel 3 Customer Service Myths The article above has some of today’s most popular customer service myths, as well as modern ways to boost customer loyalty and satisfaction. To Deliver Great Customer Service, Focus On The Three Things That Really Matter Your firm can offer great service if you get your game right. Peak Support CEO, Jonathan Steiman, shares the three things that really matter. 6 Customer… 

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Tourism Best Practices – Week of March 4

  • 3 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   Destination marketing campaigns… Visit Belfast Launches New Marketing Campaign Focused on Britain and international markets, the digital-led campaign is the largest dedicated business tourism marketing initiative ever undertaken by the city. Treasure Coast Counties Team Up for New Marketing Campaign Martin, St. Lucie and Indian River counties have joined forces to launch… 

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Email Marketing Plan For A Year

  • 5 min read

36+ Content Ideas We all know email should be a part of our marketing plan. Very low investment. High ROI – $44 to $1. Better reach than social media. But it’s the “what to say“ that holds us back. We were asked to write an email marketing plan for RV parks. It wound up being the second most read blog this past year. But lest anyone believe those content ideas are strictly for RV Parks, we have prepared an email marketing plan for any industry. Here’s content ideas for each month for you to use to stay in touch with… 

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Email Marketing – Best Reads Week of February 25

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Start with the Dos and Don’ts For Email Marketing When strategizing for an upcoming email marketing campaign, there are a few things you need to keep in mind. These key concepts can make or break a campaign, so planning to attack them strategically is a crucial part of your success. The 3 Best Copywriting Formulas for Email Marketing Take a look at three tried-and-true copywriting formulas that are optimal for email marketing, in the article above. You can also… 

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Social Media – Best Reads Week of February 25

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Before we get to the how-to and tips to improve, 23 Amazing Statistics on Internet and Social Media in 2019 Learn about our similarities and differences, and see how we engage with the ever expanding, ever more dynamic world wide web. 7 Ways to Generate More Social Media Traffic in 2019 Above are seven best tips for getting more social engagement and social traffic in 2019. How to Create Successful Social Media Posts? Discover the ten steps to writing successful… 

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Tourism Best Practices – Week of February 25

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   Destination marketing campaigns… Little Rock (AR) CVB Brands a Streetcar in Free-ride Promotion Visit Faroe Islands’ Encourages a Tourist-Free Weekend Visit Faroe Islands’ tourism push goes viral, but that shouldn’t detract from the underlying sentiment. The tiny destination is trying to stave off the pitfalls of overtourism even as it promotes itself… 

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Email Marketing – Best Reads Week of February 18

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: 3 Tips to Improve Email Deliverability Smart list management practices can be relatively straightforward and make a significant impact on overall deliverability. The article above has 3 ways to leverage email list management to optimize deliverability. How to Double Your Business ROI with Email Campaign Management The transcript of a conversation with Andy Shore, the content manager at Benchmark Email, includes some great email campaign management ideas to double the business ROI. Effective Email Marketing for Millennials: How… 

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Social Media – Best Reads Week of February 18

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Real Advice from One Social Media Manager to Another [Infographic] During a Twitter chat, the group was asked to share their best advice for juggling multiple social media accounts. Here are a few pointers to keep in mind that will help you stay sane. 12 Things You Can Post on Social Media When You’re Lacking Inspiration Feel like you don’t have anything interesting to say on social media? Try these 12 topics to help you build out your… 

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