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Improve Your Website SEO with Your Blog

  • 3 min read

In your quest to be number one or even on the first page of Google search results, one of the easiest ways to improve your website’s organic visibility is through a blog. Unfortunately, very few organizations fully capitalize on this SEO tool. Here are five simple ways your blog can improve your website’s organic visibility, traffic, and results. Create A Creative Name For Your Blog Just as we encouraged you to create a creative name for your e-newsletter, call your blog anything but “blog.” Your blog and it’s name is an optimization opportunity. Use the title to incorporate important SEO… 

Improve SEO: Search Boosting Blog Ideas

  • 3 min read

There is ample opportunity to boost your website’s search engine rankings through a blog. It is one of the DIY SEO tips we recently shared. At minimum, a 250-word blog post should be added each week for maximum optimization (although the optimal length of SEO copywriting is still being debated.) But on top of social media posts, email, sales calls, and the general running of a small business, most are lucky if a blog post is written monthly. Quarterly? Once a year? Admit it, the hardest part about writing material for your blog is, well, the material! “What do I… 

Social Media – 19 Questions and Tips To A Strategy

  • 2 min read

You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. Starting to get proficient at Facebook. Even used a #hashtag in a tweet. Great! Have you developed a strategy beyond “just posting”? This article will help – 12 Questions to Answer for Social Media Success Sit down, shut your door and take 30 minutes to outline your answers to the following questions. The information you’ll discover will lead to the development of a solid strategy for social media success. As you get more specific with your strategy, use these 7 Creative Social Media Strategies To Really Get You Noticed The article… 

Should You Build Your Own Website?

  • 4 min read

It’s estimated nearly 35% of small businesses do not have a website. 35% of businesses are giving up being found. 40,000 searches are performed on Google PER SECOND! That’s 3.5 billion missed opportunities for a new customer to find your business. (Noted that not all 3.5 billion searches will be for a “vet in Norman, OK” or your business.) By not showing up in the search engines or on the internet at all, customers can’t find you, and you lose credibility. You’re working hard to develop a strong reputation and build a client base. Don’t blow it with no website.… 

Social Media – Google Plus is Relevant, TED Talks and 40+ Tips

  • 2 min read

You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. Starting to get proficient at Facebook. Even used a #hashtag in a tweet. Great! What more should you know about social media? Start with the idea Google Plus is still relevant. (Yeah. It blew our mind too!) Why Google Plus is Your Most Important Social Media Platform The reason Google Plus is so damn useful is because Google… 5 Lessons from The Top Retail Brands on Social Media The strategies that top retail brands use on social media to gain engagement offer valuable takeaways for any brand that aspires to… 

5 SEO Tasks You Can Do Yourself

  • 4 min read

Every second, 40,000 searches are being done on Google. People looking for shoes, a plumber, lunch options, vacations, or a new dentist. 9 out of 10 people will not go to the 2nd page of search results meaning if your business or service isn’t on page one, you have little chance of being found, getting a new customer, and their business. Some stats suggest if you’re not in the top 5, you have a minimal chance of being found. So how do you get on the first page or in the top 5? You optimize your website for search. (Wait.… 

Spring Clean Your Marketing

  • 4 min read

Spring has sprung. Home improvement stores have stocked up on flowers, plants, and landscape materials. Time to clean out the dead leaves and spruce up the flower beds. Spring cleaning will take place in homes and some offices. Clean out the old and make room for the new. (Which will probably just sit until next year’s cleaning and be the old that is cleaned out.) When it comes to your marketing, is there Spring Cleaning to be done? Perhaps there are some areas that you have not looked into for a while. “Dead leaves” to be cleaned out. Plant some… 

Tourism Best Practices – William Shatner Sells Montreal

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices. William Shatner Is Selling Montreal Tourism in New Facebook Ad Campaign William Shatner will help promote Montreal this year for the destination’s ‘Sorry’ campaign. Pictured is a still of one of the ads featuring Shatner via Tourisme Montreal. Proposed U.S. Olympic Museum in Colorado Springs gets $500,000 Boost Colorado Springs CVB is giving $500,000 to the proposed downtown U.S. Olympic Museum. “Antiques Roadshow” Coming to Green Bay Greater Green… 

Tourism Best Practices – Mobile VC, Social Media Contest and Sheep Videographers

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices. Clock Tower Brick Sales Extended to Christmas The Rome, Georgia CVB leads the fundraising to repair an historic clock tower. Mobile Visitors Center has Tourism Staff Pumped The Tahlequah, Oklahoma CVB goes mobile with their visitor center. Convention & Visitors Bureau Holds Social Media Contest to Win Denver Broncos Swag Bag The Rapid City, South Dakota CVB is holding a drawing to win a Denver Broncos swag bag. To enter,…