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Social Media – Pinterest Contests, 5 Management Tools and Maximizing ROI

June 17, 2016
2 min read

You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. Take your social media campaign to a new level with a contest on Pinterest. Here’s How to Win With Pinterest Contests Pinterest contests can increase your followers, boost engagement, and promote your brand and products. In the article above, you’ll discover how to easily host and manage a winning contest on Pinterest. 5 Up-and-Coming Social Media Tools You Should Know About We want to show you five incredibly powerful up-and-coming social media tools you should be using to enhance your campaign. A CEO’s Tips for Maximizing Social Media ROI The…

June 1, 2016
2 min read

You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. But you’re not attracting new followers. This week among the 6 social media reads, ways to attract followers. Plus trends, changes to Instagram and learning from other’s mistakes: 13 Ways Your Business Can Attract More Social Media Followers Social media and marketing pros share their advice for how small businesses can get more followers and likes on Facebook, Twitter and their LinkedIn company pages. Social Media Trends to Watch In order to stay on top of your marketing game, you need to know what’s going on in this…

May 30, 2016
3 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) How do you maximize this marketing strategy? Here’s 8 articles / 36 tips to help with your email marketing: 5 Costly Email Marketing Mistakes to Avoid At All Costs mistakes can cost the company or person sending them some serious credibility points. To prevent this from happening to you,…

May 25, 2016
2 min read

You have your social media accounts set-up. Facebook and Twitter are branded. LinkedIn is complete. You have your goals. A calendar of rich content is planned. You’re posting. But that’s it. There’s no engagement. We’ve long commented on the need for you or your staff to engage with your customers. You can read those thoughts in Five Things You Should Be Doing, Social – Verb People Engaging Pt. 1, and Social – Verb People Engaging Pt. 2 Just when we thought we were the lone voice in the wilderness, Chad Brooks pens Are You Paying Enough Attention to Customers on Social…

May 18, 2016
2 min read

The Oklahoma Conference on Tourism was held yesterday in Oklahoma City. Great sessions on branding, social media, customer service, motorcoach marketing, festival and events marketing, agritourism, destination development, and attracting Gen Y (millennials) to your destination. Naturally, quite a few ‘little nuggets’ of take-aways… Secret to #socialmedia #marketing per @SheilaS of @TourismCurrents: “Work your butt off!” 3 times to market on #socialmedia: before, during and after. Too many forget last two and (social media) account goes cold. @SheilaS Your #CVB is not reaching #millennials. No app. Website (is) not mobile friendly. (You need to) treat #socialmedia like traditional media. “Don’t discount a…

May 16, 2016
2 min read

You’re told you can market your business for no money on social media. (In this collection, we have a link to a video that says that.) So you want to get started. Start here: Your Essential Social Media Checklist Replace “actor” with your industry and go through the “essential social media checklist… (that) will help you create social media accounts that more clearly reflect who you are, help grow your fan base, and build lasting industry relationships.” Now learn these: Social Media Acronyms That All Marketers Should Know (The) comprehensive list of the latest social media acronyms will help you survive your…

May 9, 2016
2 min read

As they say, “why recreate the wheel?” and when it comes to social media practices, it’s okay to watch popular or successful accounts, see what they’re doing and try to emulate. If you truly struggle with your campaigns, take a look at these first two articles to learn how you might “do” social media better: 20 Popular Social Media Sites Right Now (The article) profiled 20 most popular social media websites so you can now make informed marketing decisions. 5 Trends from Social Media Marketing World 2016 Here are five of the biggest trends discussed at Social Media Marketing World.…

April 26, 2016
2 min read

You’re just getting a knack of Facebook, just rid your Twitter account of the egg-head and now there’s Snapchat! One more social media platform to manage. But is Snapchat worth your marketing-strapped resources? That answer Twitter analytics and 16 other tips and suggestions: Does Snapchat Marketing Measure up against Other Social Media? With over 100 million daily active users who average 25 to 30 minutes of active screen time per day, the social network is far too large to be ignored. But Snapchat video marketing isn’t like any other video advertising platform. How to Use Twitter Analytics to Improve Your Engagement In…

April 26, 2016
4 min read

We all know the social media statistics: 198 google billion posts on Facebook, 55 quaple million tweets, 127.4 hoople billion pics on Instagram, and more pins than all of Oklahoma and Iowa’s wrestling programs combined. Social media is today what websites were in the 90s meaning if you’re not on social media, well, you’re not in business. But social media is, well, social. Try this: ‘sō shəl (verb) to design activities in which people engage with each other for pleasure – or in your situation – commerce! You won’t find that in Websters but we should. I have noticed a…

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