Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: This Is Why Email Marketing Still Outperforms Social Media Patiently building your email list and perfecting how you use it remains your single best marketing channel. Introduction to Email Marketing: The Basics Marketers Should Know One of the wish-we-had-written-this articles, this guide covers the ins-and-outs, the A to Z of all the essentials. Email Optimization: Case Studies and Actionable Tips [Infographic] 99Firms created an inforgraphic with tips for how to improve your email program, along with examples of what’s worked… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: A Collection of Email Best Practices Using dynamic content, getting responsive, and changing the frequency among the tips offered. 4 Email Marketing Tips Worth Embracing Email may drive your organization’s marketing, but when was the last time you thought about how you use it? It might be time for some smart adjustments. Read the above for a few useful tips. 7 Steps to Create High-Converting Email Marketing Landing Pages [Infographic] The team from GetResponse share their tips for combing landing… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Email Is Not Dead: 7 Ways Email Marketing Benefits Your Business Email is still a crucial sales and marketing channel for businesses. In the article above, Kayleigh Alexandra explains why email is not dead, as well as giving you seven tangible ways email marketing benefits your business. Email Marketing Optimization Hacks (Infographic) Just sending email from time to time is not enough. Your potential customers receive dozens of emails every day. But only open a small part of them,… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Email Marketing Is Alive And Well, Although Evolving Evidence shows that marketers are seeing it as the clear winner of all marketing channels when it comes to the best return on investment. For most, it is still the top of their marketing spend. Included in the article, 10 pieces of advice shared in a four-hour session focusing on getting “email from zero to hero”. Make Email an Important Part of Your Marketing Strategy Done well, email can be an… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Email Still Achieves Results After 40 Years Even though email marketing is highly effective and serves as a core strategy in almost all brand marketing campaigns, there’s still more marketers can do to improve their email communication with consumers. Almost Half of Consumers Still Prefer Offers Via Email Close to 50 percent of consumers surveyed still prefer to receive offers via email, according to a new survey conducted by Adobe, and are comfortable opting into email relationships with brands. The… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: First, if you’re saying, “Email!? The spammy stuff no one wants?” Well, Don’t Underestimate the Power of a Good Newsletter to Drive Business Few tools are better for retaining and marketing to existing customers than a newsletter packed with engaging and relevant content. So to start your email marketing, build a list. 15 tips to building a mailing list for email marketing We’ve offered other tips to growing your email list. There’s 12 here. 6 here. And 12 more here.… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: First, if you’re asking if email marketing is an effective marketing channel, Campaign Monitor’s 2018 Email Marketing Industry Report Unveils the Majority of Marketers See the Most ROI from Email and New Research Studies Correlation Between Email Marketing Tactics, Program Effectiveness, and Revenue Growth To optimize your efforts and realize the ROI and revenue growth, Email Marketing Best Practices: Tips To Become A Better Marketer Some of the best email practices for 2018 and a brief on the businesses that practice… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: First, if you’re asking if email marketing an effective marketing channel, here’s Why Email Still Reigns Supreme The infographic gives eight reasons for email’s effectiveness. How To Structure Your Email Program To Retain Customers Implementing a comprehensive email retention program may seem daunting, but contributor Sam Welch reminds us of the payoff and explains how to do it. Five Ways Your Dealership Can Use Email Marketing To Increase Sales While written for the auto industry, the tips in the… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: All You Need To Know About The Basics Of Email Marketing Great explanation of the virtues of implementing an email marketing strategy, how to analyse data from your emails to simplify your marketing strategy, and what actionable takeaways you can use to create value for your customers through email marketing. How to Launch Your First Email Marketing Campaign and Get the Results You Want Good read on how to launch your first email marketing campaign, which will boost engagement for…