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Email Marketing – A Dozen of the Best Reads with Tips This Week

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Those three statistics not enough? How about these Top 7 Benefits of Email Marketing (Pay Close Attention to No. 5) Another benefit? Email Marketing Done Right Can Help You Beat Your Audiences’ Trust Issues So you’re ready to get started? Great! Here’s How to Successfully Get Started with Email Marketing 3… Read More »Email Marketing – A Dozen of the Best Reads with Tips This Week

Social Media – Audit Your Efforts and Prepare a Plan

You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. Starting to get proficient at Facebook. Even used a #hashtag in a tweet. Great! Perhaps it’s time to audit your work and create a social media content marketing plan. Reviewing your social media efforts from time to time will help you understand what is working here’s How to Conduct a Social Media Audit A social media audit will help you analyze the impact of your social media tactics. In the article above, you’ll discover how to perform an audit of your social media channels. Hootsuite performed an audit of… Read More »Social Media – Audit Your Efforts and Prepare a Plan

5 SEO Tasks You Can Do Yourself

Every second, 40,000 searches are being done on Google. People looking for shoes, a plumber, lunch options, vacations, or a new dentist. 9 out of 10 people will not go to the 2nd page of search results meaning if your business or service isn’t on page one, you have little chance of being found, getting a new customer, and their business. Some stats suggest if you’re not in the top 5, you have a minimal chance of being found. So how do you get on the first page or in the top 5? You optimize your website for search. (Wait.… Read More »5 SEO Tasks You Can Do Yourself

Email Marketing – 57 Tips and 7 Inspiring Examples

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Now, before you just start ‘blasting’ everyone with emails, consider these 5 Ways to Fail at Email: Avoid These Rookie Mistakes in Your Email Marketing Plan A strong email campaign can be rocket fuel for your pizza business, but you’ll never get off the ground if you commit these fatal… Read More »Email Marketing – 57 Tips and 7 Inspiring Examples

Email Marketing – 8 Stats to Know and 15 Useful Tips

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Need more? Consider Email Smashes Facebook Again, With 4x More Retail Reach And if you need even more, look at stat #3 in these 7 Email Marketing Statistics That Every Marketer Ought to Know Alright, now to some tips to help you with your campaigns… Your Business Needs Email Marketing.… Read More »Email Marketing – 8 Stats to Know and 15 Useful Tips

Email Marketing – What We Learned in 2016 and Trends for 2017

As you consider your marketing in 2017, have you considered email marketing? Perhaps you should. The ROI Stats Are In — Email Is Rated 3 Times Better Than Mobile, Twice As Good As Social. Huffington Post declares 2017 is the Year of Email Marketing (No Matter What Anybody Tells You). And Aaron Agius suggests email is The One Marketing Tool Entrepreneurs Should Focus on for 2017. Before diving into 2017, one glance back to 2016 to see What We Learned in 2016 Email Marketing Best Practices Now to the new year… The Biggest Email Marketing Trends in 2017 Will Be… Since the Future… Read More »Email Marketing – What We Learned in 2016 and Trends for 2017

Email Marketing – Plan Template, Calendar and 16 Tips for 2017

As you consider your marketing in 2017, have you considered email marketing? Marketers say email marketing will be their 3 most invested initiative in 2017 behind digital advertising and customer events. Perhaps they know about email’s high ROI. To help get your 2017 campaigns started, here’s How to Create a Successful Email Marketing Plan in Minutes Complete with a template, it will help you develop a plan to stay focused, motivated, and accountable. You can also use this 2017 Email Marketing Calendar Sure we’re two days into 2017, but consider What You Need to Know Before 2017 What will email marketing… Read More »Email Marketing – Plan Template, Calendar and 16 Tips for 2017

Email Marketing – THE Tool for 2017; other Good Reads

As you consider your marketing in 2017, have you considered email marketing? Aaron Agius suggests email is The One Marketing Tool Entrepreneurs Should Focus on for 2017. The author shares three reasons why and three things to focus on when you start your campaigns. You have many marketing options. You should use many. Here’s Why Integrated Campaigns Should Always Include Email Marketing From its reputation for high ROI to the ability to tie-in personalized content, email marketing offers unique, value-driven ways to deliver campaigns and allows marketers to connect with customers and drive revenue in a way that’s unparalleled. Besides, The… Read More »Email Marketing – THE Tool for 2017; other Good Reads

Email Marketing – 32 Tips with 8 Bonus Business Tips

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Perhaps email marketing should be part of your 2017 marketing plan. If you need help getting started, contact us and we’ll help coach you. If you’re already using email in your marketing and want to improve, click through to these great reads: Want BETTER Email Marketing In 2017? Focus on… Read More »Email Marketing – 32 Tips with 8 Bonus Business Tips