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Email Marketing – 40 Tips to Improve Your Campaigns

February 8, 2017
2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Want to see an even higher return? 200% click-thru rates? Video. See #2 on this article of marketing trends. Let’s help improve your techniques and campaigns… 5 Effective Email Marketing Techniques Backed By Data Many brands will invest time and resources in creating social media marketing campaigns, but will largely…

February 7, 2017
2 min read

The trends and predictions for where social media will head in 2017 keep coming. Our last few compilations have had some of those trends. You can find those HERE and HERE. Here’s a few more gazes into the crystal ball: 4 Social Media Marketing Trends That Will Dominate 2017 6 Hot Trends for Social Media in 2017 Top 10 Trends on Social Media in 2017 Specific to Instagram, Social Media Examiner has 8 Instagram Marketing Predictions for 2017 From the Pros As to helpful articles to improve your practices… 7 Essential Social Media Tools For Small Business Is Your Social Media…

January 31, 2017
2 min read

A lot of trends and predictions for where social media will head in 2017. Our last few compilations have had some of those trends. You can find those HERE and HERE. Social Media Examiner collected these 19 Facebook Marketing Predictions for 2017 From the Pros SiteProNews says these are The Hottest Social Media Trends of 2017 If you are in the midst of creating your social strategy for the New Year and are in search of the latest social media insights, look no further. Here are four of the biggest occurrences to take place on social in 2017. Trying to drive website…

January 24, 2017
2 min read

A lot of trends and predictions for where social media will head in 2017. Our last two compilations have had some of those trends. You can find those HERE and HERE. Social Media Examiner collected these 19 Facebook Marketing Predictions for 2017 From the Pros Ryan Holmes suggests these How Companies Will Use Social Media In 2017 in this Hootsuite blog. Here is a useful Social Media Cheat Sheet for 2017 Sizing guide, best time to post, the infographic has all kinds of helpful nuggets of wisdom. Still trying to set goals for your social media? Alfred Lua suggests these 9 Social…

January 18, 2017
2 min read

Speaker. Coach. Trainer. Add now to those titles – Referee. I have been asked to speak to a group. To paraphrase the email asking me to speak, “I believe the emails we’re sending have too much stuff and are too busy. Can you speak to our association, give them some tips on email design and tell them I’m right?” Again, paraphrased. It wasn’t that blunt but reading between the lines, that’s what it said. There are best practices for email design. Here’s a checklist for success. Single-column template: Choose a template that looks great on mobile. Subject line: Use 50…

January 18, 2017
1 min read

What trends will dominate social media in 2017? Hubspot forecasts these 7 Trends That Will Change Social Media in 2017 In their blog post, they dive into what happened in 2016, what they think social media managers should expect in 2017, and how to plan for these changes. To assist with your marketing strategy related to social media, stop doing these six things: Social Media Don’ts: 6 Things We Are Still Getting Wrong and these four… The 4 Costliest Mistakes Businesses Make on Social Media Okay, so we know what not to do. What content SHOULD we post? Hootsuite helps with…

January 11, 2017
1 min read

What trends will dominate social media in 2017? Forbes forecasts these five: 5 Social Media Trends That Will Dominate 2017 To assist with your marketing strategy related to social media, check out these… 8 Social Media Statistics for 2017 If those eight weren’t enough… 40 Essential Social Media Marketing Statistics for 2017 As for assistance with your implementation, consider these Four Signs Your Social Media Marketing Plan is Failing (and How to Rescue It) then steal glean from these 10 Must-See Social Media Marketing Successes Finally, specifically for LinkedIn, there were some changes. Social Media Examiner shares What Marketers Need to Know…

January 10, 2017
2 min read

As you consider your marketing in 2017, have you considered email marketing? Perhaps you should. The ROI Stats Are In — Email Is Rated 3 Times Better Than Mobile, Twice As Good As Social. Huffington Post declares 2017 is the Year of Email Marketing (No Matter What Anybody Tells You). And Aaron Agius suggests email is The One Marketing Tool Entrepreneurs Should Focus on for 2017. Before diving into 2017, one glance back to 2016 to see What We Learned in 2016 Email Marketing Best Practices Now to the new year… The Biggest Email Marketing Trends in 2017 Will Be… Since the Future…

January 5, 2017
2 min read

What does 2017 hold for social media? We’ve compiled a “massive” amount of trends for social media in 2017. Before we dive into 2017, one last look at 2016. The 10 Standout Social Media Marketing Examples From 2016. From Lowe’s, Taco Bell and TOMS, these examples can be inspiration for your work in 2017. Now to 2017… Social Media in 2017: What Do the Experts Predict? Six industry experts offer their predictions on social media trends in 2017. 2017 Social Media & Content Marketing Predictions from 70 Marketing Leaders 70 top marketing minds who rock the digital trenches every day,…

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Email Marketing – 40 Tips to Improve Your Campaigns

Design the Perfect Email: A Checklist for Success

Email Marketing – What We Learned in 2016 and Trends for 2017