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6 Tips to Grow Your Email List and Grow Your Business

  • 3 min read

When it comes to email marketing, you know how valuable your email list can be. But coming up with new ways to get people to sign up for your emails isn’t always easy. Previously, we shared tips to grow your email list. We’ve gathered 6 more tactics to add to those 12 list growth ideas! These six utilize collateral your business already utilize. Whatever methods you use, be sure to start with a reason “why” someone should join your email list. What’s in it for them? This will make it more likely that people will say yes. Now to the… 

Social Media – 2016 Trends, Periscope and Snapchat

  • 2 min read

A month into 2016 and we’re still getting projections as to the top trends in social media for businesses to optimize. Here’s two of those articles plus tips on using Periscope and Snapchat. Out favorite this week is article #5 – 10 questions to ask before you ever utilize those trends, Periscope or Snapchat. 5 social media trends to watch in 2016 We spoke with industry thought leaders about the shifts and changes 2016 might have in store for social media and those trying to leverage it for business. Virtual Reality Takes Off and 4 Other Social Media Trends in… 

20 Social Media Trends and Tools for 2016

  • 2 min read

Social media is ever changing and marketing professionals are always looking to keep up with those changes and the trends in the various platforms. Here’s 20 social media trends and tools for 2016: 5 Key Social Media Marketing Trends to Watch in 2016 While we all expect certain platforms to introduce certain updates, it’s arguably more important to understand the wider context behind such changes, the implications of those specific updates in a wider sense. Social Media Trends 2016 We expect to see improvements when it comes to the accuracy of measurement capabilities, the integration of tracking paid performance, and refining… 

Do No Boost Facebook Posts and 11 other Social Media Tips

  • 2 min read

We are always looking to improve our social media marketing. Here’s three great reads and a dozen tips to do just that. The first spawned from a discussion I had with a client. The discussion was whether or not to boost posts on Facebook… Good Advertisers Do Not Boost Posts I think boosting posts (on Facebook) is stupid. Here’s why: it’s a cheap way to get people to advertise without going into the ads manager and having them do all the “complicated” targeting. It’s basically taking advantage of those people who don’t fully know what they are doing. 6 Questions… 

Koranda Named A Constant Contact Solution Provider

  • 3 min read

Stephen Koranda, Back To You Marketing, Named a Constant Contact Certified Solution Provider Norman, Oklahoma, marketing expert to help small businesses and nonprofits achieve meaningful marketing results  NORMAN, OK — October 1, 2014 – Stephen Koranda, Founder and President of Back to You Marketing, has been named a Certified Solution Provider by Constant Contact®, Inc., the trusted marketing advisor to more than 600,000 small organizations worldwide. As a Certified Solution Provider, Koranda has completed the Constant Contact Certification Program which provides training on the Constant Contact Toolkit™, marketing best practices, and business development. This training imparts industry-leading knowhow on marketing…